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Intensi Daur Ulang Limbah Gawai Elektronik pada Generasi Z di Jabodetabek dengan Pendekatan Behavioral Reasoning Theory
This study examines the e-waste recycling intention of Generation Z (17-24 years old) in JABODETABEK which has a high level of adoption of electronic products. This is a quantitative research with descriptive and single-cross sectional design. This study uses an innovation acceptance theory approach, namely Behavioral Reasoning Theory (BRT) with variables of value, reasons for, reasons against, attitude and intention. Partial Least Square ? Structural Equation Modeling (PLS-SEM) is used for data processing due to abnormal data distribution. The results of this study found that value has a positive effect on attitude and reasons for, both of which have a positive effect on intention. The reasons against variable shows that it is not affected by value and does not affect attitude or intention.Ada Tabel
Ketersediaan
| Call Number | Location | Available |
|---|---|---|
| 12691 | PSB lt.2 - Karya Akhir | 1 |
| Penerbit | Depok Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Indonesia., 2021 |
|---|---|
| Edisi | - |
| Subjek | Electronic Waste Recycle Behavioral Reasoning Theory |
| ISBN/ISSN | - |
| Klasifikasi | - |
| Deskripsi Fisik | xiv, 109 p. ; diagr. ; 30 cm |
| Info Detail Spesifik | - |
| Other Version/Related | Tidak tersedia versi lain |
| Lampiran Berkas | Tidak Ada Data |