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How Incumbents Survive and Thrive

Birkinshaw, Julian - ;

While many believe that technological disruption has been rampant for decades, the internet has actually caused much less creative destruction than people think. An analysis of the Fortune 500 and the Global 500, in fact, reveals that most sectors have been surprisingly stable over the past 25 years. Very few firms on those lists today were launched after 1995. What else is misunderstood? The best response to disrupters. The default is to fight back with a new digital unit or a transformation. But there are three other viable strategies: doubling down on your existing strengths (as Disney did); retrenching to ensure your survival (as banks are doing); and moving into new opportunities (as Fuji did). Each strategy has benefits and risks, and your circumstances determine which one you should pursue.


Ketersediaan

Call NumberLocationAvailable
PSB lt.2 - Karya Akhir (Majalah)1
PenerbitUnited States: Harvard Business Publishing 2022
EdisiJanuary-February 2022
SubjekBusiness enterprises
Corporate profits
Business success
High technology industries
Disruptive innovations
ISBN/ISSN0017-8012
KlasifikasiNONE
Deskripsi Fisik156 p.
Info Detail SpesifikHarvard Business Review
Other Version/RelatedTidak tersedia versi lain
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