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Found 1181 results for your keywords: subject="Brand"
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Brand Positioning Stasiun Pengisian Bahan Bakar (SPBU) Bahan Bakar Minyak Kategori High-Tier = Br…

1
(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Sari Wahyuni (Penguji)) (Gusti Anggara)

Can McDonald's Food Ever Be Considered Healthful? Metacognitive Experiences Affect the Perceived …

1
(Shavitt, Sharon) (Lee, Kyoungmi)

Analisis Pengaruh Hubungan Parasocial dan Kredibilitas Beauty Influencer terhadap Kredibilitas Br…

1
(Yeshika Alversia (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Daniel Tumpal Hamonangan Aruan (Penguji)) (Fatri Fathiyyah Fadilah)

Gender Dimensions of Brand Personality

1
(Grohmann, Bianca)

The Importance of a General Measure of Brand Engagement on Market Behavior: Development and Valid…

1
(Sprott, David) (Czellar, Sandor) (Spangenberg, Eric)

The Influence of Consumers' Lay Theories on Approach/Avoidance Motivation

1
(Jain, Shailendra Pratap) (Mathur, Pragya) (Maheswaran, Durairaj)

The Influence of Self-View on Context Effects: How Display Fixtures Can Affect Product Evaluations

1
(Zhu, Rui (Juliet)) (Levy, Joan Meyers)

Pengaruh Celebrity Endorsement terhadap Brand Credibility, Advertising Credibility, dan Corporate…

1
(M. Gunawan Alif (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Lucky Fajar Rakasulung)

Brand Synergy Effects in Multiple Brand Extensions

1
(Shine, Byung Chul) (Park, Jongwon) (Jr., Robert S. Wyer)

Pemasaran dalam Ranah Politik: Faktor yang Mempengaruhi Niat Pemilih dalam Menentukan Pilihan Par…

1
(M. Gunawan Alif (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Muhammad Adam Ikhsan)

Brand-Level Effects of Stockkeeping Unit Reductions

1
(Zhang, Jie) (Krishna, Aradhna)

Consumer Packaged Goods in the United States: National Brands, Local Branding

1
(Dhar, Sanjay K.) (Bronnenberg, Bart J. ,) (Dubé,Jean) (Pierre)

New Product Preannouncements and Shareholder Value: Don't Make Promises You Can't Keep

1
(Shankar, Venkatesh) (Sorescu, Alina) (Kushwaha, Tarun)

Blending Cobrand Personalities: An Examination of the Complex Self

1
(Monga, Alokparna Basu) (Gesk, Loraine Lau) ()

The Defensive Consumer: Advertising Deception, Defensive Processing, and Distrust

1
(Darke, Peter R.) (Ritchie, Robin J. B.)

Why Some Acquisitions Do Better than Others: Product Capital as a Driver of Long-Term Stock Returns

1
(Prabhu, Jaideep C.) (Chandy, Rajesh K.) (Sorescu, Alina B.)

Effects of Implicit Memory on Memory-Based versus Stimulus-Based Brand Choice

1
(Lee, Angela Y.)

Can Repeating a Brand Claim Lead to Memory Confusion? The Effects of Claim Similarity and Concurr…

1
(Law, Sharmistha)

The Effects of Temporal Consistency of Sales Promotions and Availability on Consumer Choice Behavior

1
(Erdem, Tulin) (Swait, Joffre)

Distribution Intensity and New Car Choice

1
(Siddarth, S.) (Bucklin, Randolph E) (Risso,Jorge M. Silva)
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