Found 107 results for your keywords: subject="Market research"
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Competitive Pricing of Information: A Longitudinal Experiment

1
(Sarvary, Miklos) (Christen,, Markus)

Informants in Organizational Marketing Research: Why Use Multiple Informants and How to Aggregate…

1
(Kacker, Manish) (Bruggen, Gerrit H. van) (Lilien,, Gary L.)

Whose Culture Matters? Near-Market Knowledge and Its Impact on Foreign Market Entry Timing

1
(Mitra, Debanjan) (Golder, Peter N.)

To Innovate or Imitate? Entry Strategy and the Role of Market Research

1
(Ofek, Elie) (Turut, Ozge)

A Direct Approach to Data Fusion

1
(Gilula, Zvi) (McCulloch, E. Robert) (Rossi, E. Peter)

The Use of AI in Market Research: Risks of Privacy Breaches, Data Leaks, Bias and Unauthorized Us…

1
(Segu Mohamed Basith Ahmed) (Kathy Benson (Pembimbing/Promotor))

Ethnographic Stories for Market Learning

1
(Cayla, Julien) (Arnould, Eric)

The Robustness of the Effects of Consumers' Participation in Market Research: The Case of Service…

1
(Simonson, Itamar) (Ofir, Chezy) (Yoon, Song) (Oh)

Where Did All That Money Go? Understanding How Consumers Allocate Their Consumption Budget

1
(Du, Rex Y.) (Kamakura, Wagner A)

Customer Equity Drivers and Future Sales

1
(Vogel, Verena) (Evanschitzky, Heiner) (Ramaseshan, B.)

Market Knowledge Dimensions and Cross-Functional Collaboration: Examining the Different Routes to…

2
(Atuahene) (gima, Kwaku) (De Luca, Luigi M.)

Consumer Behavior and Y2K

3
(Lehmann, Donald R.)

Consumers' Search and Use of Nutrition Information: The Challenge and Promise of the Nutrition La…

1
(Balasubramania, Siva K.) (Cole, Catherine)

How Firms Relate to Their Markets: An Empirical Examination of Contemporary Marketing Practices

1
(Johnston, Wesley J.) (Coviello, Nicole E.) (Brodie, Roderick J.) (Danaher, Peter J.)

Understanding Service Convenience

1
(Grewal, Dhruv) (Berry, Leonard L.) (Seiders, Kathleen)

Free Cash Flow, Agency Costs, and the Affordability Method of Advertising Budgeting

1
(Richardson, Vernon J.) (Joseph, Kissan)

The Effects of Ingredient Branding Strategies on Host Brand Extendibility

1
(Keller, Kevin Lane) (Desai, Kalpesh Kaushik)

Strategic Bundling of Products and Prices: A New Synthesis for Marketing

1
(Stremersch, Stefan) (Tellis, Gerard J.)

Building Brand Community

1
(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)

Consumer Trust, Value, and Loyalty in Relational Exchanges

1
(Singh, Jagdip) (Sirdeshmukh, Deepak) (Sabol, Barry)
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