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Hal. Akhir
Double Standard: The Role of Environmental Consciousness in Green Product Usage
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(Ying-Ching Lin) (Chiu-chi Angela Chang)
Return Shipping Policies of Online Retailers: Normative Assumptions and the Long-Term Consequence…
1
(Maxham, James G., III) (Bower, Amanda B.)
Can Automated Group Recommender Systems Help Consumers Make Better Choices?
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(Hennig-Thurau, Thorsten) (Marchand, Andre) (Marx, Paul)
Social Influence Effects in Online Product Ratings
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(Srinivasan, Raji) (Sridhar, Shrihari)
The Innovation Effect of User Design: Exploring Consumers' Innovation Perceptions of Firms Sellin…
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(Dahl, Darren W.) (Fuchs, Christoph) (Schreirer, Martin)
Does a Firm's Product-Recall Strategy Affect Its Financial Value? An Examination of Strategic Alt…
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(Ganesan, Shankar) (Liu, Yong) (Chen, Yubo)
Speaking up for customers: can sales professionals spark product innovation?
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(Wyld, David C.)
Does Advertising Spending Influence Media Coverage of the Advertiser?
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(Basuroy, Suman) (Rinallo, Diego)
Are Product Returns a Necessary Evil? Antecedents and Consequences
1
(Kumar, V) (Petersen, J. Andrew)
The Influence of Electronic Word of Mouth on TikTok for Local Skincare Purchase Intention: A Stud…
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(Ira Iriyanty (Pembimbing/Promotor)) (Sri Daryanti (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Shafira Naura Wibowo)
The Effect of Superstar Software on Hardware Sales in System Markets
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(Stremersch, Stefan) (Binken, Jeroen L. G.)
Searching for Experience on the Web: An Empirical Examination of Consumer Behavior for Search and…
1
(Lurie, Nicholas H.) (Peng Huang) (Mitra, Sabyasachi)
Cross-Functional Integration and New Product Success: An Empirical Investigation of the Findings
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(Troy, Lisa C.) (Hirunyawipada, Tanawat)
Brand Communities and New Product Adoption: The Influence and Limits of Oppositional Loyalty
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(Sinha, Rajiv K.) (Thompson, Scott A.)
Customer Participation and the Trade-Off between New Product Innovativeness and Speed to Market
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(Fang, Eric)
Competitive Response to Radical Product Innovations
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(Blair, Edward) (Narasimhan, Om) (Chandy, Rajesh) (Aboulnasr, Khaled)
Delight by Design: The Role of Hedonic versus Utilitarian Benefits
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(Mahajan, Vijay) (Raghunathan, Rajagopal) (Chitturi, Ravindra)
Pengaruh Affordances Terhadap Niat Pembelian dengan Mediasi Desire to Postpone Closure dan Produc…
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(Hapsari Setyowardhani (Pembimbing/Promotor)) (Sumiyarto (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Kelsa Zefanya)
Convergent Products: What Functionalities Add More Value to the Base?
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(Gill, Tripat)
Do Frontline mechanisms matter? impact of quality and productivity orientations on unit revenue, …
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(Singh, Jagdip) (Ye, Jun) (Marinova, Detelina)
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PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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PSB lt.dasar - Pascasarjana
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