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Pengaruh Strategi Bisnis Terhadap Kinerja Perusahaan dengan Management Control System (MCS) Sebag…
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(Elok Savitri Pusparini (Pembimbing/Promotor)) (RR. Ratih Dyah Kusumastuti (Penguji)) (Budi Widjaja Soetjipto (Penguji)) (Pratomowati, Retno Febriani)
Peran Environmental Strategy dan Green Capability dalam Meningkatkan Environmental Performance St…
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(Elok Savitri Pusparini (Pembimbing/Promotor)) (RR. Ratih Dyah Kusumastuti (Penguji)) (Budi Widjaja Soetjipto (Penguji)) (Rizkina, Gamma)
Do early acquisitions sink IPO performance?
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(Combs, James G.) (Zorn, Michelle L.)
Breakdowns in implementing models of organization change
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(Van de Ven, Andrew H.) (Sun, Kangyong)
Making Customer Relationship Management Work: The Measurement and Profitable Management of Custom…
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(Ryals, Lynette)
Incorporating Strategic Consumer Behavior into Customer Valuation
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(Lewis, Michael)
The Role of Relational Information Processes and Technology Use in Customer Relationship Management
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(Sharma, Subhash) (Jaychandran, Satish) (Kaufman, Peter) (Raman, Pushkala)
A Strategic Framework for Customer Relationship Management
1
(Payne, Adrian) (Frow, Pennie)
Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale …
1
(Urban, Glen L.) (Bart, Yakov) (Shankar, Venkatesh) (Sultan, Fareena)
Governance value analysis and marketing strategy
3
(Ghosh, Mrinal) (John, George)
Demand Engineering Melalui Strategi Artificial Scarcity dan Hype Amplification: Studi Kasus Camp…
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(Imam Salehudin (Pembimbing/Promotor)) (Akhir Matua Harahap (Penguji)) (Muhammad Budi Prasetyo (Penguji)) (Abraham Andrew Tjahjadi)
Evaluasi terhadap Perencanaan Strategi Go-To-Market (GTM) untuk Peluncuran Paket Terbaru Produk Q…
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(Yan Rahadian (Pembimbing/Promotor)) (Miranti Kartika Dewi (Penguji)) (Indah Melati (Penguji)) (Daffa Raihan Putra)
Exploring the Phenomenon of Customers' Desired Value Change in a Business-to-Business Context
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(Woodruff, Robert B.) (Flint, Daniel J.) (Gardial, Sarah Fisher)
The GMS: A Broad Conceptualization of Global Marketing Strategy and Its Effect on Firm Performance
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(Cavusgil, S. Tamer) (Zou, Shaoming)
Getting Return on Quality: Revenue Expansion, Cost Reduction, or Both?
1
(Dickson, Peter R.) (Rust, Roland T.) (Moorman, Christine)
When do chief marketing officers have influence on top management teams?
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(McHenry, Beth J.) (Culbertson, Satoris S.)
The Effects of Ingredient Branding Strategies on Host Brand Extendibility
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(Keller, Kevin Lane) (Desai, Kalpesh Kaushik)
How Critical Are Critical Reviews? The Box Office Effects of Film Critics, Star Power, and Budgets
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(Basuroy, Suman) (Chatterjee, Subimal) (Ravid, S. Abraham)
Plural Governance in Industrial Purchasing
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(Heide, Jan B.)
Market Situation Interpretation and Response: The Role of Cognitive Style, Organizational Culture…
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(White, J. Chris) (Varadarajan, P. Rajan) (Dacin, Peter A.)
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