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Hal. Akhir
Conceptualizing and Measuring the Monetary Value of Brand Extensions: The Case of Motion Pictures
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(Hennig-Thurau, Thorsten) (Houston, Mark B.) (Heitjans, Torsten)
Valuing Branded Businesses
1
(Mizik, Natalie) (Jacobson, Robert)
Evaluasi Prosedur Audit Substantif atas Akun Kas dan Setara Kas pada PT TPS oleh KAP CCA = Evalua…
1
(Desi Adhariani (Pembimbing/Promotor)) (Rallyati (Penguji)) (Andi Salsabila K Chaeruddin) (Handowo Dipo (Penguji))
Evaluasi Prosedur Audit KAP SAM atas Akun Kas dan Setara Kas PT MAR = Evaluation of KAP SAM's Aud…
1
(Siti Nurwahyuningsih Harahap (Pembimbing/Promotor)) (Ludovicus Sensi Wondabio (Penguji)) (Lufti Yulian (Penguji)) (Maria Lietania Sampoerno)
Consumer-Based Brand Equity and Firm Risk
1
(Rego, Lopo L.) (Morgan, Neil A.) (Billett, Matthew T.)
American Girl and the Brand Gestalt: Closing the Loop on Sociocultural Branding Research
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(Kozinets, Robert V.) (Sherry, John F.) (Diamond, Nina) (Muniz, Albert M.) (McGrath, Mary Ann) (Borghini, Stefania)
The Impact of Counterfeiting on Genuine-Item Consumers' Brand Relationships
1
(Commuri, Suraj)
The Role of Within-Brand and Cross-Brand Communications in Competitive Growth
1
(Libai, Barak) (Muller, Eitan) (Peres, Renana)
Learning or hubris? why CEOs create less value in successive acquisitions
1
(Martin, John A.) (Davis, Kevin J.)
Is CEO pay too high and are incentives too low? a wealth-based contracting framework
1
(Core, John E.) (Guay, Wayne R.)
Customer Equity Drivers and Future Sales
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(Vogel, Verena) (Evanschitzky, Heiner) (Ramaseshan, B.)
Brand Communities and New Product Adoption: The Influence and Limits of Oppositional Loyalty
1
(Sinha, Rajiv K.) (Thompson, Scott A.)
Financial Value of Brands in Mergers and Acquisitions: Is Value in the Eye of the Beholder?
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(Srivastava, Rajendra K.) (Bharadwaj, Sundar G.) (Bahadir, S. Cem)
Breaking through Fast-Forwarding: Brand Information and Visual Attention
1
(Brasel, S. Adam) (Gips, James)
Negative Spillover in Brand Portfolios: Exploring the Antecedents of Asymmetric Effects
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(Dawar, Niraj) (Lemmink, Jos) (Lei, Jing)
Managing divestitures through time — expanding current knowledge
1
(Mair, Johanna) (Moschieri, Caterina)
Customer Equity: An Integral Part of Financial Reporting
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(Skiera, Bernd) (Villanueva, Julian) (Wiesel, Thorsten)
Are the best salespeople adaptive knowledge brokers?
1
(Wyld, David C.)
Evaluasi Prosedur Likuidasi Proyek melalui Sistem ERP Oracle oleh PT GV kepada Klien Eksternal = …
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(Sihol Parulian Aritonang (Pembimbing/Promotor)) (Chaerul D. Djakman (Penguji)) (Rafika Yuniasih (Penguji)) (Karlinda Hasan)
Pengaruh Likuiditas Terhadap Profitabilitas: Evaluasi Efisiensi Perbankan Di Indonesia Dalam Kont…
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(Yasmine Nasution (Penguji)) (Asiah Muchtar (Penguji)) (Mutiara Baby Admeinasthi (Pembimbing/Promotor)) (Dhiyaulhaq Danish Prakoso)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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