Found 425 results for your keywords: subject="Consumer behavior"
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir

How to market in a downturn

1
(Quelch, John A.) (Jocz, Katherine E.)

Field dependency and brand cognitive structures

1
(Ng, Sharon) (Houston, Michael J.)

Why do consumers buy counterfeit luxury brands?

1
(Sen, Sankar) (Wilcox, Keith) (Hyeong Min Kim)

Can McDonald's food ever be considered healthful? metacognitive experiences affect the perceived …

1
(Kyoungmi Lee) (Shavitt, Sharon)

How does assortment affect grocery store choice?

1
(Chintagunta, Pradeep K.) (Briesch, Richard A.)

Learning from supply-side agents: the impact of technology solution providers' experiential diver…

1
(Weigelt, Carmen) (Sarkar, MB.)

Demarketing, minorities, and national attachment

1
(Grinstein, Amir) (Nisan, Udi)

Proactive postsales service: when and why does It pay off?

1
(Challagalla, Goutam) (Kohli, Ajay K.) (Venkatesh R.)

Searching for experience on the web: an empirical examination of consumer behavior for search and…

1
(Lurie, Nicholas H.) (Peng Huang) (Mitra, Sabyasachi)

The Role of hubs in the adoption process

1
(Lehmann, Donald R.) (Goldenberg, Jacob) (Han, Sangman) (Jae Weon Hong)

Gender dimensions of brand personality

1
(Grohmann, Bianca)

The Importance of a general measure of brand engagement on market behavior: development and valid…

1
(Sprott, David) (Czellar, Sandor) (Spangenberg, Eric)

The Ease-of-computation effect: the interplay of metacognitive experiences and naive theories in …

1
(Thomas, Manoj) (Morwitz, Vicky G.)

Emotional accounting: how feelings about money influence consumer choice

1
(Levav, Jonathan) (McGraw, A. Peter)

The Influence of consumers' lay theories on approach/avoidance motivation

1
(Jain, Shailendra Pratap) (Mathur, Pragya) (Maheswaran, Durairaj)

The Role of imagination-focused visualization on new product evaluation

1
(Hoeffler, Steve) (Dahl, Darren W.) (Min Zhao)

The Influence of self-view on context effects: how display fixtures can affect product evaluations

1
(Meyers-Levy, Joan) (Rui Zhu)

Do We Really Need a Reason to Indulge?

1
(Schwarz, Norbert) (Jing Xu)

Circles, squares, and choice: the effect of shape arrays on uniqueness and variety seeking

1
(Maimaran, Michal) (Wheeler, S. Christian)

Who's got the coupon? estimating consumer preferences and coupon usage from aggregate information

1
(Bradlow, Eric T.) (Musalem, Andres) (Raju, Jagmohan S.)
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir