Found 291 results for your keywords: subject="Products"
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir

Marketing aesthetics: the strategic management of brands, identity and image

2
(Schmitt, Bernd)

Creating and dominating new markets

2
(Meyer, Peter)

New products management 10th ed

4
(Crawford, Merle) (Di Benedetto, Anthony)

New products management 11th ed

8
(Crawford, Merle) (Di Benedetto, Anthony)

New products management 12th ed

1
(Crawford, Merle) (Di Benedetto, Anthony)

Fame & Fortune How Successful Companies build winning reputations

3
(Fombrun, Charles J.)

IMC the next generation: five steps for delivering value and measuring returns using marketing co…

4
(Schultz, Don E.) (Heidi Schultz)

Selling blue elephants : how to make great products that people want before they even know they w…

2
(Moskowitz, Howard)

Antara Etika dan Estetika: Analisis Pengaruh Green Thinking, Green Altruism, dan Religiositas ter…

1
(Mohamad Soleh Nurzaman (Pembimbing/Promotor)) (Risna Triandhari (Penguji)) (Elvira Herdiani) (Tika Arundina Aswin (Penguji))

The acommondation of marketing research units in consumer product firms

1
(Ismangil, Wagiono)

Creating a corporate identity for a $20 billion start-up: Lucent Technologies

1
(Greyser, Stephen A.) (Phillips, Peter L.)

Having Versus Consuming: Failure to Estimete Usage Frequency Makes Consumers Prefer Multifeature …

1
(Irmak, Caglar) (Goodman, Joseph K.)

The Effects of slack resources and environmental threat on production exploration and exploitation

1
(Voss, Glenn B.) (Voss, Zannie Giraud) (Sirdeshmukh, Deepak)

Timing, order and durability of new product advantages with imitation

1
(Smith, Ken G.) (Grimm, Curtis M.) (Lee, Hun) (Schomburg, August)

Modeling preferences for common attributes in multicategory brand choice

1
(Singh, Vshal P.) (Hansen, Karsten) (Gupta, Sachin)

Feature fatigue: when product capabilities become too much of a good thing

1
(Rust, Roland T.) (Thompson, Debora Viana) (Hamilton, Rebecca W.)

The power of product platforms: building value and cost leadership

1
(Meyer, Marc H.) (Lehnerd, Alvin P.)

The Breakaway brand: how great brands stand out

1
(Kelly, Francis J.) (Barry Silverstein)

Kellog on branding: the marketing faculty of the kellog school of management

1
(Alice M. Tybout) (Tim Calkins)

Marketing aesthetics: the strategic management of brands, identitiy, and image

2
(Schmitt, Bernd)
Hal. Awal Sebelumnya 6 7 8 9 10 Berikutnya Hal. Akhir