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Hal. Awal
Sebelumnya
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Berikutnya
Hal. Akhir
Corporate reputation: what do consumers really care about?
1
(Page, Graham) (Fearn, Helen)
Pengaruh marketing ambidexterity terhadap kinerja perusahaan di industri FMCG : peran market know…
1
(Adiwijaya, Karto) (Dr. Ignatius Heruwasto (Penguji)) (Dr. Rizal Edy halim (Penguji)) (Dr. Nurdin Sobari (Penguji)) (Sri Rahayu Hijrah Hati, Ph.D (Penguji)) (Sari Wahyuni, Ph.D (Pembimbing/Promotor)) (Arnold Japutra, Ph.D (Penguji)) (Gita Gayatri, Ph.D (CoPromotor)) (Dr. Jacob Silas Mussry (CoPromotor))
Decoding Customer-Firm Relationships: How attachment Styles help Explain Customer's Preferences f…
1
(Bitner, Mary Jo) (Bolton, Ruth N.) (Mende, Martin)
An IMC approach to event marketing: the effects of sponsorship an experience on customer attitudes
1
(Sneath, Julie Z.) (Finney, R. Zachary) (Close, Angeline Grace)
Recovering Hidden Buyer-Seller Relationship States to Measure the Return on Marketing Investment …
1
(Kumar, V.) (Luo, Anita)
Marketing theory, (philosophy of science perspective/ proceedings series)
1
Electronic commerce: strategies and models for business-to-business trading
1
(Timmers, Paul)
Pengaruh moderasi product involvement dalam hubungan antara kemiripan, brand specific association…
1
(Azhari, M. Zakky) (Afiff, Adi Zakaria)
Marketing research: management, method, and cases
1
(Wentz, Walter B.)
Big losses in ecosystem niches: how core firm decisions drive complementary product shakeouts
1
(Pierce, Lamar)
Market orientation, marketing capabilities, and firm performance
1
(Mason, Charlotte H.) (Morgan, Neil A.) (Vorhies, Douglas W.)
Consumeer behavior and marketing strategy
1
(Olson, Jerry C.) (Peter J, Paul)
The Female economy
1
(Silverstein, Michael J.) (Sayre, Kate)
Pengaruh Strategi Pemasaran terhadap penjualan batubara pada PT. Cahaya Mantingan Nusantara Jakarta
1
(Iskandar, Khalid) (Andriyani, Wilan)
Price and Advertising Effectiveness over the Business Cycle.
1
(Van Heerde, Harald J.) (Dekimpe, Marnik G.) (Steenkamp, Jan) (Benedict E.M.) (Gijsenberg, Maarten J.)
Corporate social responsibility Doing the most good for you company and your cause
1
(Kotler, Philip) (Nancy Lee)
Entrepreneurial marketing: the growth of small firms in the new economic era
1
(Bjerke, Bjorn) (Claes M. Hultman)
Social Marketing 5th ed
1
(Lee, Nancy R)
Service Innovativeness and Firm Value
1
(Berry, Leonard L.) (Shankar, Venkatesh) (Dotzel, Thomas.)
The global market: developing a strategy to manage across borders
1
(John Quelch) (Rohit Deshpande (Ed.))
Hal. Awal
Sebelumnya
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Hal. Akhir
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CELEB FEB UI
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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