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Hal. Awal
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Hal. Akhir
A look to the future of JAMS: three years out, thirty years out...
1
(Zinkhan, George M.)
Marketing comes of age : procedings of the annual meeting of the Southern Marketing association
1
(Klein, David M.) (Smith, Allen E.)
Probabilistic Subset-Conjunctive Models for Heterogeneous Consumers
1
(Jedidi, Kamel) (Kohli, Rajeev)
The marketing edge : making strategies work.
1
(Bonoma, Thomas V.)
The marketing edge : the new leadership role of sales & marketing in manufacturing
1
(Palmatier, George E.) (Joseph s.s.)
Total relationship marketing 2nd ed
1
(Gummerson, Evert)
The marketing game !
1
(Perreault, William D.) (Mason, Charlotte H.)
Ethical decisions and response mode compatibility: weighting of ethical attributes in considerati…
1
(Irwin, Julie R.) (Naylor, Rebecca Walter)
How dynamics, management, and governance of resource deployments influence firm-level performance
1
(Mahoney, Joseph T.) (Kor, Yasemin Y.)
Why do consumers buy counterfeit luxury brands?
1
(Sen, Sankar) (Wilcox, Keith) (Hyeong Min Kim)
Offensive marketing: an action guide to gaining competitive advantage
1
(Keegan, Warren J.) (Hugh Davidson)
Hospitality and travel marketing
1
(Morrison, Alastair M.)
Does Customer satisfaction matter to investors? findings from the bond market
1
(Anderson, Eugene W.) (Mansi, Sattar A.)
Pengaruh opini buzzer terhadap intensi pembelian
1
(Simorangkir, Silvia) (Dr. Rizal E. Halim (Penguji)) (Harryadin Mahardika Ph.D (Penguji)) (Dr. Ir. T. Ezni Balqiah M.E (Pembimbing/Promotor))
Relationship marketing : dialogue and networks in the E. Commerce Era
3
(Varey, Richard J)
The focus group research handbook
1
(Edmunds, Holly)
Serving the marketing discipline through journal reviews
1
(Woodruff, Robert B.)
Experiential marketing how to get customer to sense, feel, think, act, and relate to your company…
1
(Schmitt, Bernd H.)
Controversy and dialogue in marketing
1
(Goble,Ross Lawrence) (Shaw,Roy T)
Getting emotional about health
1
(Aaker, Jennifer L.) (Agrawal, Nidhi) (Menon, Geeta)
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Tesis
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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