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Pengaruh brand post characteristics pada unggahan instagram brand fashion lokal dalam membangun c…
1
(Gita Gayatri (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Ignatius Heruwasto (Penguji)) (Gita Novia Riani)
Analisis Tema Social Media Marketing pada Cosmetics Brands Menggunakan Topic Modelling: Studi Kas…
1
(Arga Hananto (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Arviansyah (Penguji)) (Annisafira Lintang Lestari)
Anteseden dan Konsekuensi Customer Engagement dalam Konteks Media Sosial: Studi Kegiatan Pemasara…
1
(Gita Gayatri (Pembimbing/Promotor)) (Daniel Tumpal H. Aruan (Penguji)) (Indira Alima Pradipta) (Elevita Yulianti (Penguji))
Pengaruh Perceived Value terhadap Co-Brand Equity, Co-Brand Preference, dan Continuance Intention…
1
(Nurdin Sobari (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Gita Gayatri (Penguji)) (Haryo Prabowo Sigit Purwanto)
Peran Mediasi Review Helpfulness, Customers Trust, dan Brand Attitude terhadap EWOM dan Purchase …
1
(Nurdin Sobari (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Gita Gayatri (Penguji)) (Lulu Puspita Anggraini)
Analisis Pengaruh Strategi Brand Extension terhadap (Re)purchase Intention dan e-WOM Intention Ko…
1
(Gita Gayatri (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Triana Rahajeng Hadiprawoto (Pembimbing/Promotor)) (Xena Maharani)
Customizing Your Vehicle: Analisis Faktor Pendorong Personalisasi Kendaraan Bermotor di Indonesia
1
(Arviansyah (Pembimbing/Promotor)) (Triana Rahajeng Hadiprawoto (Penguji)) (Yeshika Alversia (Penguji)) (Rafif Eka Putra)
Analisis Pengaruh Interaktivitas Komunitas Merek Otomotif di Media Sosial terhadap Kesetiaan Pela…
1
(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Yeshika Alversia (Penguji)) (Puspita Pratama Novianti)
Analisis Sentimen Bear Brand Nestle saat Pandemi Covid-19 di Media Sosial Twitter
1
(Arga Hananto (Pembimbing/Promotor)) (Anna Amalyah Agus (Penguji)) (Fauzan Kamil) (Arviansyah (Penguji))
Pengaruh Trustworthiness Seorang Influencer, Customer Citizenship Behaviour, Customer Participati…
1
(Anna Amalyah Agus (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Yeshika Alversia (Penguji)) (Gabriele Faustine Hartawidjaja)
Pengaruh customer brand engagement dan customer advocacy terhadap customer loyalty
1
(Chairy (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Muhammad Dino Putra Nurcahya)
Pengaruh Intensi Adopsi Gamification pada Brand Awareness dan Brand Loyalty Industri Pariwisata I…
1
(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Joseph Julian Aslan)
Should Ultra Violette Expand its Business to the US or China?
1
(Isfandiarni (Pembimbing/Promotor)) (Nisrina Afifah Susiana)
The Effects of Brand Credibility on Brand Extension Adoption: A Case of Gojek and Gopay
1
(Isfandiarni (Pembimbing/Promotor)) (Alifiya Arkana Paramita)
The Effect of Child Labor Eradication in Cocoa Industry Transnational Companies Towards Indonesia…
1
(Isfandiarni (Pembimbing/Promotor)) (Kirana Saraswati Nugroho)
The Affect of K-Pop as Brand Ambassador to Consumer
1
(Isfandiarni (Pembimbing/Promotor)) (Ammar Maulana Afiff)
Business Judgement Final Business Case: Ultra Violette
1
(Isfandiarni (Pembimbing/Promotor)) (Ng Adeline Tirtawaty)
Consumer Brand Self-Expressiveness in Social Media Platform Activity of Luxury Brands and Its Imp…
1
(Isfandiarni (Pembimbing/Promotor)) (Maharani Divaningtyas)
Dilmah In Australia Brand Analysis and Repositioning Report
1
(Isfandiarni (Pembimbing/Promotor)) (Ariq Zidane)
Analisis Faktor yang Memengaruhi Pemilihan Pekerjaan: Komparasi Urutan Prioritas antara Generasi …
1
(Muhammad Irfan Syaebani (Pembimbing/Promotor)) (Aryana Satrya (Penguji)) (Muthia Pramesti (Penguji)) (Ghiffari Alfani Royan)
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