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Strengthening customer loyalty through intimacy and passion: roles of customer-firm affection and…
1
(Tse, David K.) (Chi Kin Yim) (Kimmy Wa Chan)
Private-label use and store loyalty
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(Pauwels, Koen) (Ailawadi, Kusum L.) (Steenkamp, Jan-Benedict E.M.)
Winning the race for talent in emerging markets
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(Hill, Linda A.) (Conger, Jay A.) (Ready, Douglas A.)
Critical incidents and the impact of satisfaction on customer share
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(Verhoef, Peter C.) (Doorn, Jenny van)
Why Are we losing all our good people?
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(Lawler, Edward E.)
Delight by design: the role of hedonic versus utilitarian benefits
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(Mahajan, Vijay) (Raghunathan, Rajagopal) (Chitturi, Ravindra)
Analisis hubungan antara service quality, customer satisfaction, dan switching cost terhadap cust…
1
(Halim, Rizal Edy) (Herawati, Wenny)
History of marketing: a case study of the first advertisement in Indonesia
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(Hendarto, Kresno Agus)
Peran kepercayaan pada merek dan kepuasan dalam menjelaskan loyalitas pada merek (studi empirik p…
1
(Setyawan, Anton A.)
The Long-term impact of loyalty programs on consumer purchase behavior and loyalty
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(Liu, Yuping)
A Longitudinal examination of Net promoter and firm revenue growth
1
(Keiningham, Timothy L.) (Aksoy, Lerzan) (Cooli, Bruce) (Andreassen, Tor Wallin)
Analisis experiental marketing, emotional branding, and brand trust terhadap loyalitas merek Mentari
1
(Hamzah, Amir)
Anteseden ekuitas merek perguruan tinggi: SEM dengan pendekatan two step
1
(Muafi) (Siswanti, Yuni)
Customer loyalty to whom? managing the benefits and risks of salesperson-owned loyalty
1
(Palmatier, Robert W.) (Steenkamp, Jan-Benedict E.M.) (Scheer, Lisa K)
Consumer trust, value, and loyalty in relational exchanges
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(Singh, Jagdip) (Sirdeshmukh, Deepak) (Sabol, Barry)
A Longitudinal analysis of customer satisfaction and share of wallet: investigating the moderatin…
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(Keiningham, Timothy L.) (Cooil, Bruce) (Aksoy, Lerzan) (Hsu, Michael)
An Extended paradigm for measurement analysis of marketing constructs applicable to panel data
1
(Baumgartner, Hans) (Steenkamp, Jan-Benedict E.M.)
Delegation and employee work outcomes: an examination of the cultural context of mediating proces…
1
(Chen, Zhen Xiong) (Aryee, Samuel)
Satisfaction strength and customer loyalty
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(Grewal, Rajdeep) (Chandrashekaran, Murali) (Rotte, Kristin) (Tax, Stephen S.)
Whence consumer loyalty?
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(Oliver, Richard L.)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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