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Islamic marketing and branding : theory and practice
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(Melewar, T. C.) (Alwi, Sharifah Faridah Syed)
Value - based marketing : marketing strategies for corporate growth and shareholder value 2nd ed
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(Doyle, Peter)
Services marketing : people, technology, strategy 8th ed
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(Lovelock, Christopher) (Wirtz, Jochen)
Igniting customer connections : fire up your company's growth by multiplying customer experience …
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(Frawley, Andrew)
Breaking compromises : opportunities for action in consumer markets from the Boston Consulting Group
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(Silverstein, Michael J.) (Stalk, George)
Consumer behavior : buying, having, and being 12th ed
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(Solomon, Michael R.)
Pendekatan Pemasaran Stratejik Industri Aluminium di Indonesia: Analisis Hulu dan Hilir
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(Hamsal, Mohammad) (Abdinagoro, Sri Bramantoro)
Analisis Pengaruh Travel Vlogger terhadap Sikap dan Intensi Social Commerce dari Pengguna Media S…
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(Hapsari Setyowardhani (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Sri Daryanti (Penguji)) (Anira Salsabila Pebrianti)
Analisis Pengaruh Karakteristik Mythia Batford terhadap Purchase Intention Penonton Live-Streamin…
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(Rushli Fauzan (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Dwi Widiastri (Penguji)) (Muhammad Azka Husani Lavail)
The Masters of private equity and venture capital : management lessons from the pioneers of priva…
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(Finkel, Robert A.) (Greising, David)
Big data marketing : engage your customers more effectively and drive value
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(Arthur, Lisa)
The Paradox of choice, why more is less
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(Schwartz, Barry)
Theory construction in marketing some thought on thinking
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(Zaltman, Gerald) (Lemaster, karen) (Heffring, heffring)
The Age of cryptocurrency : how bitcoin and digital money are challenging the global economic order
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(Vigna, Paul) (Casey, Michael J.)
Advertising promotion supplemental aspects of integrated marketing communications 5th ed
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(Shimp, Terence A.)
Promotion and integrated marketing communications
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(Semenik, Richard J.)
Integrated advertising, promotion, and marketing communications
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(Clow, Kenneth E.) (Baack, Donald)
Business to business marketing : analysis & practice in a dynamic environment
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(Vitale, Robert P.) (Giglierano, Joseph J.)
Mastering the digital marketplace : practical strategies for competitiveness in the new economy
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(Aldrich, Douglas F.)
Essentials of marketing research : a hands -on orientation
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(Malhotra, Naresh K)
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PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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