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Analisis Pengaruh Brand Gender terhadap Consumer Based Brand Equity dengan peranan Brand Love dan…
1
(Dr. Rifelly Dewi Astuti, S.E., M.M. (Pembimbing/Promotor)) (Setiabudhi, Seifa Ghania)
Analysis of Motivations for Following Beauty Influencers and Their Relationship to Identification…
1
(Dr. Rifelly Dewi Astuti S.E., M.M. (Pembimbing/Promotor)) (Devaniputeri, Rizky Maulidina)
The Effect of Content Characteristics of Social Media Influencers Towards Consumers Online Brand-…
1
(Arga Hananto, S.E., M.Bus. (Pembimbing/Promotor)) (Ningrum, Larasati)
The Analysis of Factors Affecting Fashion Product Purchase Intention and Impulse Buying Through S…
1
(Istyabudi, Fadilla Madani) (Triana Rahajeng Hadiprawoto, Ph.D. (Pembimbing/Promotor))
Pengaruh Media Sosial Dan Motivasi Hedonis Terhadap Sikap Belanja Apparel Online Selama Pandemi C…
1
(Annisarahma, Sheila Firda) (Dr. T. Ezni Balqiah, S.T., M.M. (Pembimbing/Promotor))
Pengaruh Social Media Marketing Activities (SMMA) Terhadap Merek Netflix Indonesia
1
(Dr. Nurdin Sobari S.E., M.M. (Pembimbing/Promotor)) (Putri, Khairunnisa Eka)
Analisis Aktivitas Social Media Marketing Terhadap Konsumen Muslim Generasi Y dan Generasi Z di I…
1
(Dr. Anna Amalyah Agus, S.E., M.B.A. (Pembimbing/Promotor)) (Fenitasari, Melinia Devi)
Social Media Marketing of Celebrity: The Effect of Credibility and Para-social relationship on pu…
1
(Imza, Abrar Shidqy) (Sumiyarto, SE., MBA (Pembimbing/Promotor))
The Influence of Social Media Marketing Elements on Consumer-Brand Engagement and Brand Knowledge…
1
(Putri, Adinda Salsabila Dyanti) (Ira Iriyanty S.E., M.S.M. (Pembimbing/Promotor))
Pengaruh Digital Influencer dan Brand Engagement in Self Concept terhadap Intention to Purchase …
1
(Yeshika Alversia, S.E., M.Sc. (Pembimbing/Promotor)) (Dewangga, Fransiskus Ryan Satya)
Pengaruh Perceived Social Media Marketing Activities Terhadap Consumer-Based Brand Equity: Brand …
1
(Paramitha, Aisha Rizqy) (Dr. Evony Silvino Violita, S.E., M.Comm., Ak. CA. (Pembimbing/Promotor))
Pengaruh User-Generated Cotent (UGC) pada Media Sosial terhadap Customer Brand Engagement
1
(Mahardhika, Jessica Joanne) (Elevita Yuliati S.E., MSM (Pembimbing/Promotor))
Pengaruh Social Media Marketing terhadap Niat dan Loyalitas dalam memilih platform Sekuritas untu…
1
(Muthia Pramesti S.E., M.M. (Pembimbing/Promotor)) (Vianey, Enike Maria)
Analisis Pengaruh Instagram Social Media Marketing Activities terhadap Brand Equity Bank Syariah …
1
(Larasati, Raissa) (Gita Gayatri, M.M., Ph.D. (Pembimbing/Promotor))
Analisis Pengaruh Keterlibatan Pada Akun Sosial Media Instagram Brand Uniqlo Indonesia (@UniqloIn…
1
(Aryoputra, Muhammad Dzaky Akbar) (Dr. Anna Amalyah Agus S.E., M.B.A. (Pembimbing/Promotor))
The Effect of Social Media Marketing and Content Marketing Towards the Increase in Impulse Buying…
1
(Rafi, Muhammad) (Agung Nugroho S. E, M. Mgt. (Pembimbing/Promotor))
Pengaruh Information Privacy Concerns, Uses & Gratification, dan Self-Disclosure terhadap Consume…
1
(Sri Daryanti, S.E., M.M. (Pembimbing/Promotor)) (Sihombing, Fary Cristianto)
Pengaruh Electronic-Word Of Mouth Dari Teman Dan Selebritas Di Media Sosial Instagram Terhadap Pu…
1
(Yeshika Alversia, S.E., M.Sc. (Pembimbing/Promotor)) (Judith, Dian)
Analisis Pengaruh Social Media Marketing Terhadap Brand Equity dan Consumer Response Pada Konsume…
1
(Hapsari Setyowardhani, S.E., M.M. (Pembimbing/Promotor)) (Sari, Wenny Indah)
Analysis of @Indonesia.Travel's Tiktok Marketing Activities: The Mediation of Social Identificati…
1
(Sarjana, Zalvarani Fitri) (Daniel Tumpal Hamonangan Aruan, S.Si., M.M., Ph.D. (Pembimbing/Promotor))
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