Found 491 results for your keywords: subject="sales"
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Estimating promotion response when competitive promotions are unobservable

1
(Kamakura, Wagner A.) (Moon, Sangkil) (Ledolter, Johannes)

Decomposition of the sales impact of promotion-induced stockpiling

1
(Neslin, Scott A.) (Ailawadi, Kusum L.) (Gedenk, Karen) (Lutzky, Christian)

Empirical analysis of budget and allocation of trade promotions in the U.S. supermarket industry

1
(Rao, Vithala R.) (Gomez, Miguel I.) (McLaughlin, Edward W.)

The Thought worlds of marketing and sales: which differences make a difference?

1
(Homburg, Christian) (Jensen, Ove)

Customer loyalty to whom? managing the benefits and risks of salesperson-owned loyalty

1
(Palmatier, Robert W.) (Steenkamp, Jan-Benedict E.M.) (Scheer, Lisa K)

Strategic bundling of products and prices: a new synthesis for marketing

1
(Stremersch, Stefan) (Tellis, Gerard J.)

Making sales technology effective

1
(Perreault, William D.) (Hunter, Gary K.)

Salesperson adaptive selling behavior and customer orientation: a meta-analysis

1
(Franke, George R.) (Park, Jeong-Eun)

A Three-stage model of integrated marketing communications at the marketing-sales interface

1
(Smith, Timothy M.) (Gopalakrishna, Srinath) (Chatterjee, Rabikar)

A Hierarchical bayes error correction model to explain dynamic effects of price changes

1
(Franses, Philip Hans) (Fok, Dennis) (Horvath, Csilla) (Paap, Richard)

The Effect of word of mouth on sales: online book reviews

1
(Chevalier, Judith A.) (Mayzlin, Dina)

How to attract customers by giving them the short end of the stick

1
(Staelin, Richard) (Lo, Alison K.C.) (Lynch, John G.)

An empirical test of trust-building processes and outcomes in sales manager-salesperson relations…

1
(Bellenger, Danny N.) (Brashear, Thomas G.) (Boles, James S.) (Brooks, Charles M.)

Multigeneration innovation diffusion: the impact of intergeneration time

1
(Lehmann, Donald R.) (Pae, Jae H.)

Intraorganizational determinants of key account management effectiveness

1
(Workman, John P.) (Homburg, Christian) (Jensen, Ove)

How critical are critical reviews? the box office effects of film critics, star power, and budgets

1
(Basuroy, Suman) (Chatterjee, Subimal) (Ravid, S. Abraham)

Antecedents and consequences of merit pay fairness for industrial salespeople

1
(Singh, Jagdip) (Ramaswarni, Sridhar N.)

The Hidden minefields in the adoption of sales force automation technologies

1
(Speier, Cheri) (Venkatesh, Viswanath)

When does trust matter? Antecedents and contingent effects of supervisee trust on performance in …

1
(Atuahene-gima, Kwaku) (Li, Haiyang)

Options and the Bubble

1
(Schultz, Paul) (Battalio, Robert)
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