Found 4350 results for your keywords: subject="Marketing"
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Marketing Theory:Philosophy Of Science Perspectives

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(Hunt, Shelby D.) (Bush, Ronald F)

Marketing: Meeting the Challenges of the 1990's

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(Southern Marketing Association 1987 Proceedings)

High visibility: the making and marketing of professionals into celebrities

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(Kotler, Philip) (Rein, Irving) (Stoller, Martin)

The Importance of modeling temporal dependence of timing and quantity in direct marketing

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(Allenby, Greg M.) (Jen, Lichung) (Chou, Chien) (Heng)

Pengaruh iklim kerja dan dukungan kepada karyawan terhadap respon karyawan dan kualitas pelayanan

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(Dr. Ignatius Heruwasto (Pembimbing/Promotor)) (Dr. Ignatius Heruwasto (Penguji)) (Dr. Adi Zakaria Afiff (Penguji)) (Dr. Rizal Edy halim (Penguji)) (Gumilar, Anggit)

Model of brand choice with a no-purchase option calibrated to scanner-panel data

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(Chib, Siddhartha) (Seetharaman, P.B.) (Strjnev, Andrei)

Mendorong kinerja usaha kecil pada sektor makanan dan minuman yang terdampak pandemi Covid-19 : p…

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(Dr. Rifelly Dewi Astuti, S.E., M.M. (Pembimbing/Promotor)) (Ruslan Prijadi, Ph.D (Penguji)) (Imam Salehudin, Ph.D (Penguji)) (Vedy, Nabila Kharimah)

The Augmented latent class model: incorporating additional heterogeneity in the latent class mode…

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(Chintagunta, Pradeep K.) (Varki, Sajeev)

Pengaruh emosionalitas pemilih terhadap keterlibatan, keterikatan, dan keyakinan keputusan untuk …

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(Dr. Harry Susianto (Penguji)) (Dr. Firmanzah (Penguji)) (Dr. Firmanzah (Pembimbing/Promotor)) (Dr. Adi Zakaria Afiff (Penguji)) (Sihite, Janfry M)

Managing global accounts

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(Yip, George S.) (Bink, Audrey J.M.)

Pengaruh kepemimpinan kewirausahaan dan kapabilitas dinamis terhadap pemasaran kewirausahaan dala…

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(Sari Wahyuni, Ph.D (Pembimbing/Promotor)) (Riani Rachmawati, SE., MA., Ph.D (Penguji)) (Dr. Elok Savitri Pusparini, SE., MM (Penguji)) (Marudut, Candra)

Reseach for marketing decisions

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(Green, Paul E) (Donald S Tull, Gerald A)

When Marketing strategy first meets Wall Street: marketing spendings and firms' initial public of…

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(Luo, Xueming)

Loyalty.com: customer relationship management in the new era of Internet marketing

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(Newell, Frederick)

Defining markets, defining moments: America's 7 generational Cohorts, their shared experiences, a…

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(Schewe, Charles D.) (Meredith, Geoffrery E.)

Selling dreams: how to make any product irresistible

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(Luigi, Gian) (Longinotti) (Buitoni) (Longinotti) (Buitoni, Kip)

Strategic marketing management: a means-end approach

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(Parry, Mark E.)

Multilational Marketing Management: Cases and readings

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(Quelch, John A.) (Burnchell, Robert D)

Customer-driven marketing: the ideal way to increase profits through marketing, sales and service…

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(Frazer) (Robinson, John)

Cultural paradoxes reflected in brand meaning: McDonald's in Shanghai, China

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(Eckhardt, Giana M.) (Houston, Michael J.)
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