Found 4420 results for your keywords: publisher=ICA
Hal. Awal Sebelumnya 11 12 13 14 15 Berikutnya Hal. Akhir

The Effect of Partitions on Controlling Consumption (pp. 665-675)

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(Cheema, Amar) (Soman, Dilip)

Interrupted Consumption: Disrupting Adaptation to Hedonic Experiences

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(Nelson, Leif D.) (Meyvis, Tom)

Commentaries and Rejoinder to "The Dishonesty of Honest People"

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(Ariely, Dan) (Amir, On) (Mazar, Nina) (Loewenstein, George) (Rick, Scott) (Monterosso, John R.) (Langleben, Daniel D.)

The Dishonesty of honest people: a theory of self-concept maintenance

1
(Amir, On) (Mazar, Nina) (Areily, Dan)

Salesperson Adaptive Selling Behavior and Customer Orientation: A Meta-Analysis

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(Franke, George R.) (Park, Jeong) (Eun)

An Empirical Two-Stage Choice Model with Varying Decision Rules Applied to Internet Clickstream Data

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(Moe, Wendy W.)

Customizing Complex Products: When Should the Vendor Take Control?

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(Ghosh, Mrinal) (Stremersch, Stefan) (Dutta, Shantanu)

Fading Optimism in Products: Temporal Changes in Expectations about Performance

1
(Houston, Michael J.) (Monga, Ashwani)

The Neglect of Prescreening Information

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(Chakravarti, Amitav) (Janiszewski, Chris) (Ulkumen, Gulden)

Time-Varying Effects of Chronic Hedonic Goals on Impulsive Behavior

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(Menon, Geeta) (Ramanathan, Suresh)

Deferring versus Expediting Consumption: The Effect of Outcome Concreteness on Sensitivity to Tim…

1
(Malkoc, Selin A.) (Zauberman, Gal)

Can "Low-Fat" Nutrition Labels Lead to Obesity?

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(Chandon, Pierre) (Wansink, Brian)

Optimal Pricing Strategies for an Automotive Aftermarket Retailer

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(Gopalakrishna, Srinath) (Mantrala, Murali K.) (Kaul, Rajeeve) (Stam, Antonie) (Seetharaman, P. B.)

The Role of Relational Embeddedness in Retail Buyers' Selection of New Products

1
(Kaufman, Peter) (Jayachandran, Satish) (Rose, Randall L.)

A Three-Stage Model of Integrated Marketing Communications at the Marketing-Sales Interface

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(Gopalakrishna, Srinath) (Chatterjee, Rabikar) (Smith, Timothy M.)

Brand Concept Maps: A Methodology for Identifying Brand Association Networks

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(John, Deborah Roedder) (Loken, barbara) (Kim, Kyeongheui) (Monga, Alokparna Basu)

The Short- and Long-Term Impact of an Assortment Reduction on Category Sales

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(Verhoef, Peter C.) (Fok, Dennis) (Sloot,, Laurens M.)

Promotion Profitability for a Retailer: The Role of Promotion, Brand, Category, and Store Charact…

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(Ailawadi, Kusum L.) (Harlam, Bari A.) (Cesar, Jacques) (Trounce, David)

Introduction to the Marketing Science Institute Special Section on Academic and Practitioner Coll…

1
(McAlister, Leigh)

From Invention to Innovation: Conversion Ability in Product Development

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(Narasimhan, Om) (Chandy, Rajesh) (Hopstaken, Brigitte) (Prabhu, Jaideep)
Hal. Awal Sebelumnya 11 12 13 14 15 Berikutnya Hal. Akhir