Found 642 results for your keywords: subject="Purchase intention"
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Pengaruh Celebrity-Product Congruence, Source Credibility, Trust, dan Parasocial Relationship ter…

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(Sri Rahayu Hijrah Hati (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Sri Daryanti (Penguji)) (Muhammad Alif Farhan)

Analisis Determinan yang Mempengaruhi Kesediaan Konsumen Muslim untuk Membayar Harga Premium pada…

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(Gita Gayatri (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Arga Hananto (Penguji)) (Cyrillia Safina Hadi)

Pengaruh Customer Knowledge, Product Uniqueness, Social Media Marketing, Brand Image dan Trust te…

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(Imam Salehudin (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Ignatius Heruwasto (Penguji)) (I Gusti Putu Aditya Saputra)

Analisis Faktor-Faktor yang Memengaruhi Repurchase Intention pada Skincare Halal: Studi Kasus Mer…

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(Hapsari Setyowardhani (Pembimbing/Promotor)) (Sri Daryanti (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Jasmine Rahma Ambarwati)

Menciptakan Pengalaman Live Shopping Yang Immersive Dan Parasosial Bagi Viewers: Analisis Peran G…

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(Karto Adiwijaya (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Rambat Lupiyoadi (Penguji)) (Andrew Wijayanto)

Pengaruh Perceived Value Terhadap Continuous Purchase Intention Konsumen Pada Live Streaming E-Co…

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(Arga Hananto (Pembimbing/Promotor)) (Sri Daryanti (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Muhammad Fawwaz Jauharin)

Analysing the Impact of Customer Perception of Online Retail Ethics towards Repurchase Intention …

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(Karto Adiwijaya (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Triana Rahajeng Hadiprawoto (Penguji)) (Furqon Anshori)

Peran Hedonic Motivation sebagai Mediator dalam Pengaruh Video Pendek Endorsement di Media Sosial…

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(Nurdin Sobari (Pembimbing/Promotor)) (Rifelly Dewi Astuti (Penguji)) (Rhenald Kasali (Penguji)) (Anandita Nurasti)

Memahami Faktor-Faktor Penentu Purchase Intention dan Willingness to Pay a Premium Price Produk S…

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(Imam Salehudin (Pembimbing/Promotor)) (Karto Adiwijaya (Penguji)) (Elevita Yuliati (Penguji)) (Hezkiel Heriyanto)

Pengaruh EWOM melalui Aplikasi TikTok terhadap Purchase Intention Produk Fast Fashion pada Genera…

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(Aswin Dewanto Hadisumarto (Pembimbing/Promotor)) (Fandis Ekyawan (Penguji)) (Ulian Taurin Malik (Penguji)) (Risqi Chandra Wijaya)

Determinan Intensi Pembelian Item Virtual dalam Video Game di Indonesia = Determinants of Purchas…

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(M. Halley Yudhistira (Pembimbing/Promotor)) (Widyono Soetjipto (Penguji)) (Muhammad Hanri (Penguji)) (Mohammad Rizky Rivaldy Tukuboya)

Analisis Pengaruh Fitur Gamifikasi terhadap Purchase Intention Pengguna Mobile Commerce di Indone…

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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Muhammad Irfan Syaebani (Penguji)) (Arikah Hanifah)

The Influence of Perceived Healthiness on Consumer’s Purchase Intention of Tea Moderated by Per…

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(Isfandiarni (Pembimbing/Promotor)) (Nena Inka Ahmad)

The Effect Of Interpersonal Interaction Factors On Buyers’ Purchase Intention In TikTok Live St…

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(Ira Iriyanty (Pembimbing/Promotor)) (Rizal Edy Halim (Penguji)) (Yeshika Alversia (Penguji)) (Moza Abel Talitha)

Peran Congruence, Wishful Identification, dan Parasocial Relationship terhadap Parasocial Relatio…

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(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Gita Gayatri (Penguji)) (Nurdin Sobari (Penguji)) (Raya Jayawati Ratnawilis Amanah Notonegoro)

Antecedents of Customer Engagement and Purchase Intention of Food and Beverage Products on Live S…

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(Elevita Yuliati (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Sheila Griselda)

Pengaruh Kepribadian dan Rasionalitas Konsumen Terhadap Intensi Pembelian Produk Secondhand Fashi…

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(Elevita Yuliati (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Hapsari setyowardhani (Penguji)) (Nurul Azmi Lestari)

The Influence of Creative Packaging Design on Customers' Motivation to Process and Purchase Decis…

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(Elevita Yuliati (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Alya Syahrani)

The Impact of Involvement on a Brand’s Social Media Page and Its Influence on the Purchase Inte…

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(Yeshika Alversia (Pembimbing/Promotor)) (Rizal Edy Halim (Penguji)) (Ira Iriyanty (Penguji)) (Amanda Andriana Vaharani)

The Role of Green Marketing Mix Elements: An Analysis on the Drivers of Brand Equity in Indonesia…

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(Rifelly Dewi Astuti (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Yeshika Alversia (Penguji)) (Alya Putri Maharani)
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