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Attentional contrast during sequential judgments: a source of the number-of-levels effect
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(Cooke, Alan D.J.) (Janiszewski, Chris) (Wilde, Els De)
Listening to strangers: whose responses are valuable, how valuable are they, and why?
1
(MacInnis, Deborah J.) (Weiss, Allen M.) (Lurie, Nicholas H.)
Gender jeopardy in financial risk taking
1
(Mittal, Vikas) (He, Xin) (Inman, Jeffrey)
A Bite to whet the reward appetite: the influence of sampling on reward-seeking behaviors
1
(Shiv, Baba) (Nowlis, Stephen M.) (Wadhwa, Monica)
Is Firm trust essential in a trusted environment? how trust in the business context influences
1
(Grayson, Kent) (Johnson, Devon) (Chen, Der-Fa Robert)
The Temporal and spatial dimensions of price search: insights from matching household survey and …
1
(Talukdar, Debabrata) (Sudhir, K.) (Gauri, Dinesh K.)
A Conjoint approach to multipart pricing
1
(Jedidi, Kamel) (Kohli, Rajeev) (Iyengar, Raghuram)
Incorporating subjective characteristics in product design and evaluations
1
(Ratchford, Brian T.) (Luo, Lan) (Kannan, P.K.)
Can Trade-ins hurt you? exploring the effect of a trade-In on consumers' willingness to pay for a…
1
(Zhu, Rui) (Dasgupta, Srabana) (Chen, Xinlei)
Choice construction versus preference construction: the instability of preferences learned in con…
1
(Amir, On) (Levav, Jonathan)
The Prominence effect in Shanghai apartment prices
1
(Zhang, Yan) (Hsee, Christopher K.) (Dube, Jean-Piere)
Customer participation and the trade-off between new product innovativeness and speed to market
1
(Fang, Eric)
Should you invest in the long tail?
1
(Elberse, Anita)
Identity congruency effects on donations
1
(Reed, Americus) (Shang, Jen) (Croson)
How far can a brand stretch? understanding the role of seIf-construal
1
(Ahluwalia, Rohini)
Managing consumer uncertainty in the adoption of new products: temporal distance and mental simul…
1
(Castano, Raquel) (Sujan, Mita) (Kacker, Manish) (Sujan, Harish)
As Time goes by: do cold feet follow warm intentions for really new versus incrementally new prod…
1
(Lynch, John G.) (Alexander, David L.) (Wang, Qing)
Holistic package design and consumer brand impressions
1
(Orth, Ulrich R.) (Malkewitz, Keven)
Consumers' use of debit cards: patterns, preferences, and price response
1
(Borzekowski, Ron) (Kiser, Elizabeth K.)
A Dynamic choice map approach to modeling attribute-level varied behavior among stockkeeping units
1
(Inman, J. Jeffrey) (Park, Joonwook) (Sinha, Ashish)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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