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Decoding Customer-Firm Relationships: How attachment Styles help Explain Customer's Preferences f…
1
(Bitner, Mary Jo) (Bolton, Ruth N.) (Mende, Martin)
Adjusting the Warm-Glow Thermostat: How Incentivizing Participation in Voluntary Green Programs M…
1
(Giebelhausen, Michael.) (HaeEun Helen Chun) (J. Joseph Cronin Jr.,) (G. Tomas M. Hult)
Targeted Online Advertising: Using Reciprocity Appeals to Increase Acceptance Among Users of Free…
1
(Schumann, Jan H.) (Wangenheim, Florian von) (Groene, Nicole)
Does complexity deter customer-focus
1
(Krishnan, M.S.) (Ethiraj, Sendil K.) (Ramasubbu, Narayan)
Safety-net losses from abandoning glass-steagall restrictions
1
(Kane, Edward J.) (Carow, Kenneth A.) (Narayanan, Rajesh P.)
Prices or knowledge? what drives demand for financial services in emerging markets?
1
(Cole, Shawn) (Sampson, Thomas) (Zia, Bilal)
Land and credit: a study of the political economy of banking in the United States in the early 20…
1
(Rajan, Raghuram G.) (Ramcharan, Rodney)
On the Riskiness of universal banking: evidence from banks in the investment banking business Pre…
1
(Geyfman, Victoria) (Yeager, Timothy J.)
A Practical guide to combining products and services
1
(Berry, Leonard L.) (Shankar, Venkatesh) (Dotzel, Thomas)
The Consequences of human resource stocks and flows: a longitudinal examination of unit service o…
1
(Ployhart, Robert E.) (Weekley, Jeff A.) (Ramsey, Jase)
Making the financial markets safe
1
(Champion, David (ed.)) (Merton, Robert)
Managing risk in the new world
1
(Champion, David (ed.))
Are Women more loyal customers than men? gender differences in loyalty to firms and individual se…
1
(Bijmolt, Tammo H.A.) (Melnyk, Valentyna) (Osselaer, Stijn M.J. van)
Five rules for retailing in a recession
1
(Favaro, Ken) (Romberger, Tim) (Meer, David)
Strengthening customer loyalty through intimacy and passion: roles of customer-firm affection and…
1
(Tse, David K.) (Chi Kin Yim) (Kimmy Wa Chan)
Does interfirm modularity complement ignorance? a field study of software outsourcing alliances
1
(Tiwana, Amrit)
A Service-dominant logic for management education: it's time
1
(Bowen, David E.) (Ford, Robert C.)
Marketing when customer equity matters
1
(Hanssens, Dominique M.) (Thorpe, Daniel) (Finkbeiner, Carl)
How to sell services more profitably
1
(Reinartz, Werner) (Ulaga, Wolfgang)
The Four things a service business must get right
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(Frei, Frances X.)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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