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Hal. Awal Sebelumnya 11 12 13 14 15 Berikutnya Hal. Akhir

The Effect of Word of Mouth on Sales: Online Book Reviews

1
(Mayzlin, Dina) (Chevalier, A. Judith)

How "Psychological" Should Economic and Marketing Models Be?

1
(Lim, Noah) (Ho, H. Teck) (Camerer, F. Colin)

Things That Go Bump in the Mind: How Behavioral Economics Could Invigorate Marketing

1
(Johnson, J. Eric)

Rebuilding the Boat while Staying Afloat: The Modeling Challenge for Behavioral Economics

1
(Prelec, Drazen)

Modeling the Psychology of Consumer and Firm Behavior with Behavioral Economics

1
(Lim, Noah) (Ho, H. Teck) (Camerer, F. Colin)

Aligning Innovation with Market Characteristics in the Nonprofit Professional Theater Industry

1
(Voss, B. Glenn) (Weiss, Montoya) (Mitzi) (Voss, Giraud Zannie)

An Empirical Investigation of Signaling in the Motion Picture Industry

1
(Talukdar, Debabrata) (Basuroy, Suman) (Desai, Kaushik Kalpesh)

Bagging and Boosting Classification Trees to Predict Churn

1
(Lemmens, Aurelie) (Croux, Christophe)

Monetary Incentives and Mood

1
(Meloy, G. Margaret) (Russo, .Edward J,) (Miellr, Gelfand Elizabeth)

Licensing Effect in Consumer Choice

1
(Khan, Uzma) (Dhar, Ravi)

Action-Based Learning: Goals and Attention in the Acquisition of Market Knowledge

1
(Eisenstein, M. Eric) (Hutchinson, Wesley J)

A Feature-Based Approach to Assessing Advertisement Similarity

1
(Williams, Patti) (Schweidel, A. David) (Bradlow. T. Eric)

The Impact of Standards Competition on Consumers: Effectiveness of Product Information and Advert…

1
(Chakravarti, Amitav) (Xie, Jinhong)

Paying Too Much and Being Happy about It: Existence, Causes, and Consequences of Tariff-Choice Bi…

1
(Lambrecht, Anja) (Skiera, Bernd)

The Problems of work : scientology applied to the workday world

1
(Hubbard, L Ron)

Defection Detection: Measuring and Understanding the Predictive Accuracy of Customer Churn Models

1
(Gupta, Sunil) (Kamakura, Wagner) (Lu, Junxiang) (Neslin, A. Scott) (Mason, H. Charlotte)

Customer Acquisition Promotions and Customer Asset Value

1
(Lewis, Michael)

Factors Affecting Web Site Visit Duration: A Cross-Domain Analysis

1
(Essegaier, Skander) (Danaher, J. Peter) (Mullarkey, W. Guy)

How the Internet Lowers Prices: Evidence from Matched Survey and Automobile Transaction Data

1
(Zettelmeyer, Florian ,) (Morton, Scott Fiona) (Risso, Silva) (Jorge)

Price Matching by Vertically Differentiated Retailers: Theory and Evidence

1
(Moorthy, Sridhar)
Hal. Awal Sebelumnya 11 12 13 14 15 Berikutnya Hal. Akhir
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