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Pengaruh strategi Brand Extension dalam mereduksi Negatif Reciprocity Effect terhadap Parent Brand
1
(Afiff, Adi Zakaria)
Planning the competitive city-region: the emergence of strategic development plan in China
1
(Wu, Fulong) (Zhang, Jingxing)
Reconnecting with our roots: American Urban Planning and public health in the twenty-first century
1
(Corburn, Jason)
Rethinking the dual city
1
(Reichl, Alexander J.)
Corporate governance, investment bandwagons and overcapacity: an analysis of the worldwide petroc…
1
(Cool, Karel) (Henderson, James)
A Hierarchical bayes error correction model to explain dynamic effects of price changes
1
(Franses, Philip Hans) (Fok, Dennis) (Horvath, Csilla) (Paap, Richard)
Corporate citizenship: creating intangible assets across institutional environments
1
(Fombrun, Charles J.) (Gardberg, Naomi A.)
The Interactive effects of personal traits and experienced states on intraindividual patterns of …
1
(Judge, Timothy A.) (Ilies, Remus) (Scott, Brent A.)
Price-based global market segmentation for services
1
(Bolton, Ruth N.) (Myers, Matthew B.)
Model struktur hubungan lingkungan eksternal, kewirausahaan, kapasitas manajemen dan kinerja: stu…
1
(Priyanto, Sony Heru)
Recovering stockkeeping-unit-level preferences and response sensitivities from market share model…
1
(Chintagunta, Pradeep K.) (Bell, David R.) (Bonfrer, Andre)
New empirical generations on the determinants of price
1
(Bijmolt, Tammo H.A.) (Van Heerde, Harald J.) (Pieters, Rik G.M.)
The Resource-based theory: dissemination and main trends
1
(Acedo, Francisco Jose) (Barroso, Carmen) (Galan, Jose Luis)
Two roads to updating brand personality impresssions: trait versus evaluative inferencing
1
(Johar, Gita Venkataramani) (Sengupta, Jaideep) (Aaker, Jennifer L.)
The Lost city: the Forgotten virtues of Community in America
2
(Ehrenhalt, Alan)
credit scoring and loan default
1
(Sengupta,Radjeep) (Bhardwaj,Geetesh)
Total Exposure Controlling your company's image in the Glare of the Business Media Explosion
1
(Carlson, Gustav)
Economics of cities : theoritical perspectives
1
(Huriot, Jean-Marie)
High visibility: the making and marketing of professionals into celebrities
1
(Kotler, Philip) (Rein, Irving) (Stoller, Martin)
Guerrilla P.R. wired: waging a successful publicity campaign online, offline, and everywhere in b…
1
(Levine, Michael)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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