Pusat Sumber Belajar FEB UI
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Studi Kasus FEB UI
Tesis
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Hal. Awal
Sebelumnya
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Berikutnya
Hal. Akhir
Succesful Sales Training : How to Build a Program That Works
1
(McLaughlin, Ian E.)
The Effectiveness of customized promotions in online and offline stores
1
(Wedel, Michel) (Jie Zhang)
The marketing edge : the new leadership role of sales & marketing in manufacturing
1
(Palmatier, George E.) (Joseph s.s.)
Sales effects of attention to feature advertisements: a Bayesian mediation analysis
1
(Wedel, Michel) (Zhang, Jie) (Pieters, Rik)
Sales forecasting systems
1
(Imhoff, Eugene A)
Sales management
1
(Futrell, Charles)
Sales management : decisions, strategies, and cases
1
(Still, Richard R) (Edward W.C. Norman S.P.G)
How to attract customers by giving them the short end of the stick
1
(Staelin, Richard) (Lo, Alison K.C.) (Lynch, John G.)
Who's got the coupon? estimating consumer preferences and coupon usage from aggregate information
1
(Bradlow, Eric T.) (Musalem, Andres) (Raju, Jagmohan S.)
Managing sales people
1
(Patty, C. Robert) (Wite, Robert E.)
Marketing communications management: concepts and theories, cases and practices
1
(Copley, Paul)
Fire Sales in a Model of Complexity
1
(Caballero, Ricardo J.) (Simsek, Alp)
The Influence of consumer distractions on the effectiveness of food-sampling programs
1
(Shiv, Baba) (Nowlis, Stephen M.)
Options and the Bubble
1
(Schultz, Paul) (Battalio, Robert)
The Effect of word of mouth on sales: online book reviews
1
(Chevalier, Judith A.) (Mayzlin, Dina)
The Better they are, the more they give: trade promotions of consumer durables
1
(Bruce, Norris) (Desai, Preyas S.) (Staelin, Richard)
A Hierarchical bayes error correction model to explain dynamic effects of price changes
1
(Franses, Philip Hans) (Fok, Dennis) (Horvath, Csilla) (Paap, Richard)
A Three-stage model of integrated marketing communications at the marketing-sales interface
1
(Smith, Timothy M.) (Gopalakrishna, Srinath) (Chatterjee, Rabikar)
Advertising communications & promotion management
2
(Rossiter, John R.)
Response modeling with nonrandom marketing-mix variables
1
(Manchanda, Puneet) (Rossi, Peter E.)
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ADB Repository
Artikel Jurnal
B. Penunjang
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Cases Harvard
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Non Buku
Pidato Guru Besar
Skripsi
Studi Kasus FEB UI
Tesis
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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