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Hal. Awal
Sebelumnya
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Hal. Akhir
Competitive marketing strategy John A. Czepiel
2
(Czepiel, John A.)
Global marketing strategies Jean-Pierre Jeannet, H. David Hennessey
1
(Jeannet, Jean-Pierre) (Hennessey, H. David)
Marketing research methodological foundations Gilbert A. Churchill
1
(Churchill, Gilbert A.)
International marketing Vern Terpstra, Ravi Sarathy
1
(Terpstra, Vern) (Sarathy, Ravy)
Marketing planning & strategy Subhash C.
1
(Jain, Subhash C.)
Business management marketing of business products and services Robert W. Eckles
1
(Eckles, Robert W.)
Promotional strategy managing the marketing communications process James F. Engel, Martin R. Wars…
1
(Engel, James F.) (Warshaw, Martin R.)
Marketing research methodological foundations Gilbert A. Churchill
1
(Churchill, Gilbert A.)
Marketing challenges cases & exercises Christopher H. Lovelock, [and] Charles B. Weinberg
1
(Lovelock, Christopher H.) (Weinberg, Charles B.)
Go international your guide to marketing and business development Keith Monk
1
(Monk, Keith)
International marketing strategies how to build international market share Erik Wiklund
1
(Wiklund, Erik)
Contribution of Islamic culture and its impact on the Asian tourism market
1
(World Tourism Organization (UNWTO) (b))
High-profit selling : win the sale without compromising on price
0
(Hunter, Mark)
Basic marketing a global-managerial approach William D. Perreault, Jr., E. Jereme McCarthy
2
(Perreault, William D.) (McCarthy, E. Jereme)
Applications in basic marketing clippings from the popular business press William D. Perreault, W…
1
(Perreault, William D.) (McCarthy, E. Jerome.)
Marketing management : text and cases Douglas J. Dalrymple; Leonard J. Parsons
1
(Dalrymple, Douglas J.) (Parsons, Leonard J.)
Strategic marketing problems cases and comments Roger A. Kerin [and] Robert A. Peterson
1
(Kerin, Roger A.) (Peterson, Robert A.)
Simposium Nasional Riset Ekonomi dan Manajemen I proceeding Ikatan Sarjana Ekonomi Indonesia
1
(Simposium Nasional Riset Ekonomi dan Manajemen (29 Juni 2002 : Surabaya) (p))
Basic marketing a global-managerial approach William D. Perreault, Jr., E. Jerome McCarthy
0
(McCarthy, E. Jerome) (Perreault, William D.)
Breaking compromises : opportunities for action in consumer markets from the Boston Consulting Gr…
1
(Silverstein, Michael J.) (Stalk, George)
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Artikel Jurnal
B. Penunjang
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Cases Harvard
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Non Buku
Open Source
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Tesis
Video
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PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
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