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Product contagion: changing consumer evaluations through physical contract with "disgusting" prod…
1
(Morales, Andrea C.) (Fitzsimons, Gavan J.)
Just give me another change: the strategies for brand recovery from a bad first impression
1
(Chattopadhyay, Amitava) (Muthukrishnan, A.V.)
Customer loyalty to whom? managing the benefits and risks of salesperson-owned loyalty
1
(Palmatier, Robert W.) (Steenkamp, Jan-Benedict E.M.) (Scheer, Lisa K)
Choice goal attainment and decision and consumption satisfaction
1
(Lehmann, Donald R.) (Herrmann, Andreas) (Heitmann, Mark)
An Incentive-aligned mechanism for conjoint analysis
1
(Ding, Min)
Adoption of new and really new products: the effects of self-regulation systems and risk salience
1
(Posavac, Steven S.) (Herzenstein, Michal) (Brakus, J. Josko)
Says who?!" how the source of price information and effect influence perceived price (un)fairness
1
(Campbell, Margaret C.)
The Predictive validity of multiple-item versus single-item measures of the same constructs
1
(Rossiter, John R.) (Bergkvist, Lars)
CEO tenure and organizational performance: an intervening model
1
(Simsek, Zeki)
The Moderating influence of firm market power on the transaction cost economics model: an empiric…
1
(Shervani, Tasadduq A.) (Frazier, Gary) (Challagalla, Goutam)
Does peripheral knowledge complement control? an empirical test in technology outsourcing alliances
1
(Tiwana, Amrit) (Keil, Mark)
Modeling service alliances: an exploratory investigation of spillover effects in service partners…
1
(Bourdeau, Brian L.) (Cronin, J. Joseph) (Voorhees, Clay M.)
Network Structure and innovation: the leveraging of a dual network as a distinctive relational ca…
1
(Capaldo, Antonio)
Allocation of inventive effort in complex product systems
1
(Ethiraj, Sendil K.)
Influences on strategic decision effectiveness: development and test of an integrative model
1
(Elbanna, Said) (Child, John)
Strategic responsiveness and Bowman's risk-return paradox
1
(Denrell, Jerker) (Andersen, Torben J.) (Bettis, Richard A.)
The Size, structure, and performance of corporate headquarters
1
(Goold, Michael) (Young, David) (Collins, David)
Situational and institutional determinants of firms' r&d search intensity
1
(Miller, Kent D.) (Chen, Wei-Ru)
The Impact of membership in competing alliance constellations: evidence on the operational perfor…
1
(Lazzarini, Sergio G.)
The Use of logit and probit models in strategic management research: critical issues
1
(Hoetker, Glenn)
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