Found 1509 results for your keywords: subject="Statistical"
Hal. Awal Sebelumnya 16 17 18 19 20 Berikutnya Hal. Akhir

Protecting global brands: toward a global norm

1
(Gillespie, Kate) (Krishna, Kishore) (Jarvis, Susan)

Identifying brand image dimensionality and measuring the degree of brand globalization: a cross-n…

1
(Hsieh, Ming H.)

Brand name translation: Language constraints, product attributes, and consumer perceptions in Eas…

1
(Hong, F. C.) (Pecotich, Anthony) (Shultz, Clifford J.)

Auditory and visual brand identifiers in Chinese and English

1
(Tavassoli, Nader T.) (Han, Jin K.)

Executive insights: The impact of linguistic differences on international brand name standardizat…

1
(Francis, June N. P.) (Lam, Janet P. Y.)

On distributor commitment in marketing channels for industrial products: contrast between the Uni…

1
(Kim, Keysuk) (Oh, Changho)

Public policy and global supply chain capabilities and performance: a resource-based view

1
(Morash, Edward A.) (Lynch, Daniel F.)

Family structure, materialism, and compulsive buying: a reinquiry and extension

1
(Tanner, John F.) (Roberts, James A.) (Manolis, Chris)

The impact of cognitive intertia on postconsumption evaluation processes

1
(Mattila, Anna S.)

The effect of management commitment to service quality on employees' affective and performance ou…

1
(Babakus, Emin) (Yavas, Ugur) (Karatepe, Osman M.) (Avci, Turgay)

An empirical test of trust-building processes and outcomes in sales manager-salesperson relations…

1
(Bellenger, Danny N.) (Brashear, Thomas G.) (Boles, James S.) (Brooks, Charles M.)

Effect of environmental dynamism on relational governance in manufacturer-supplier relationships:…

1
(Joshi, Ashwin W.) (Campbell, Alexandra J.)

The structure of reseller goals and performance in marketing channels

1
(Etzel, Michael J.) (Achrol, Ravi S.)

Service failure and recovery: the impact of relationship factors on customer satisfaction

1
(Ganesan, Shankar) (Hess, Ronald L.) (Klein, Noreen M.)

Consumer switching costs: a typology, antecedents, and consequences

1
(Mahajan, Vijay) (Burnham, Thomas A.) (Frels, Judy K.)

An empirical study of innate consumer innovativeness, personal characteristics, and new-product a…

1
(Mason, Charlotte H.) (Im, Subin) (Bayus, Barry L.)

Investigating industry context effects in consumer-firm relationships: preliminary results from a…

1
(Singh, Jagdip) (Nijssen, Edwin)

Consumer perceptions of product variants positioned on atypical attributes

1
(Ratneshwar, S.) (Desai, Kalpesh Kaushik)

Return on investment implications for pharmeceutical promotional expenditures: the role of market…

1
(Narayanan, Sridhar) (Chintagunta, Pradeep K.) (Desiraju, Ramarao)

When does trust matter? Antecedents and contingent effects of supervisee trust on performance in …

1
(Atuahene-gima, Kwaku) (Li, Haiyang)
Hal. Awal Sebelumnya 16 17 18 19 20 Berikutnya Hal. Akhir