Found 92 results for your keywords: subject="Corporate image"
Hal. Awal Sebelumnya 1 2 3 4 5 Hal. Akhir

Marketing aesthetics: the strategic management of brands, identitiy, and image

2
(Schmitt, Bernd)

After the fall: reintegrating the corrupt organization

1
(Smith, Ken G.) (Taylor, M. Susan) (Pfarrer, Michael D.) (Decelles, Katherine A.)

Character, Conformity, of the bottom line? how and why downsizing affected corporate reputation

1
(Love, E. Geoffrey) (Kraatz, Matthew)

Director interlocks and spillover effects of reputational penalties from financial reporting fraud

1
(Kang, Eugene)

Managing reputational risk. Leveraging opportunities, curbing threats

1
(Rayner, Jenny)

Puttin' on the Ritz: pre-IPO enlistment of prestigious affliliates as deadline-induced remediation

1
(Hambrick, Donald C.) (Pollock, Timothy G.) (Chen, Guoli)

Reputation marketing, building and sustaining your organization's great asset

1
(Marconi, Joe)

The Effects of provocation in the form of mild erotica on attitude the ad and corporate image

1
(Pope, Nigel K. L1) (Voges, KEvin E.) (Brown, Mark R.)

Corporate reputation: what do consumers really care about?

1
(Page, Graham) (Fearn, Helen)

Creating Value In An Economic Crisis

1
(Clinton, Bill)

An Organizational impression management perspective on the formation of corporate reputations

1
(Highhouse, Scott) (Brooks, Margaret E.) (Gregarus, Gary)

Corporate social responsibility Doing the most good for you company and your cause

1
(Kotler, Philip) (Nancy Lee)

Marketing Corporate image The Company as your number one product 2 nd ed

3
(Gregory, James R.) (Jack G. Wiechmann)

Experiential marketing how to get customer to sense, feel, think, act, and relate to your company…

1
(Schmitt, Bernd H.)

The soul of the corporation : How to manage the identity of your company

2
(Bouchikhi, Hamid)

The expressive organization: linking identity, reputation, and the corporate brand

1
(Hatch, Mary Jo) (Schultz, Majken) (Holten Larsen, Mogens)

Self-benefit versus other-benefit marketing appeals: their effectiveness in generating charitable…

1
(White, Katherine) (Peloza, John)

Brand concept maps: a methodology for identifying brand association networks

1
(John, Deborah Roedder) (Loken, barbara) (Kim, Kyeongheui) (Monga, Alokparna Basu)

The Context of dominance: an industry-driven framework for exploiting reputation

1
(Shamsie, Jamal)

When corporate image affects product evaluations: the moderating role of perceived risk

1
(Batra, Rajeev) (Gurhan) (Canli, Zeynep)
Hal. Awal Sebelumnya 1 2 3 4 5 Hal. Akhir