Found 289 results for your keywords: subject="Marketing research"
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir

Journal of Marketing Research in the New Competitive Journalistic Environment

1
(Huber, Joel)

An Empirical Comparison of Logit Choice Models with Discrete versus Continuous Representations of…

1
(Andrews, Rick L.) (Currim, Imran S.) (Ainslie, Andrew)

The Role of Issue Valence and Issue Capability in Determining Effort Investment

1
(Mittal, Vikas) (Ross, William T.) (Tsiros, Jr., Michael)

Understanding the Role of Preference Revision and Concession in Group Decisions

1
(Aribarg, Anocha) (Arora,, Neeraj) (Bodur, H. Onur)

Attentional Contrast during Sequential Judgments: A Source of the Number-of-Levels Effect

1
(Janiszewski, Chris) (Wilde, Els De) (Cooke, Alan D. J)

Gender Jeopardy in Financial Risk Taking

1
(Mittal, Vikas) (Inman, J. Jeffrey) (He, Xin)

Split Questionnaire Design for Massive Surveys

1
(Wedel, Michel) (Adiguzel, Feray)

Endogeneity and Individual Consumer Choice

1
(Kuksov, Dmitri) (Boas, J. Miguel Villas)

Commentaries and Rejoinder to "The Dishonesty of Honest People"

1
(Ariely, Dan) (Amir, On) (Mazar, Nina) (Loewenstein, George) (Rick, Scott) (Monterosso, John R.) (Langleben, Daniel D.)

Salesperson Adaptive Selling Behavior and Customer Orientation: A Meta-Analysis

1
(Franke, George R.) (Park, Jeong) (Eun)

Customizing Complex Products: When Should the Vendor Take Control?

1
(Ghosh, Mrinal) (Stremersch, Stefan) (Dutta, Shantanu)

Fading Optimism in Products: Temporal Changes in Expectations about Performance

1
(Houston, Michael J.) (Monga, Ashwani)

The Neglect of Prescreening Information

1
(Chakravarti, Amitav) (Janiszewski, Chris) (Ulkumen, Gulden)

Time-Varying Effects of Chronic Hedonic Goals on Impulsive Behavior

1
(Menon, Geeta) (Ramanathan, Suresh)

Deferring versus Expediting Consumption: The Effect of Outcome Concreteness on Sensitivity to Tim…

1
(Malkoc, Selin A.) (Zauberman, Gal)

Can "Low-Fat" Nutrition Labels Lead to Obesity?

1
(Chandon, Pierre) (Wansink, Brian)

Optimal Pricing Strategies for an Automotive Aftermarket Retailer

1
(Gopalakrishna, Srinath) (Mantrala, Murali K.) (Kaul, Rajeeve) (Stam, Antonie) (Seetharaman, P. B.)

The Role of Relational Embeddedness in Retail Buyers' Selection of New Products

1
(Kaufman, Peter) (Jayachandran, Satish) (Rose, Randall L.)

A Three-Stage Model of Integrated Marketing Communications at the Marketing-Sales Interface

1
(Gopalakrishna, Srinath) (Chatterjee, Rabikar) (Smith, Timothy M.)

The Short- and Long-Term Impact of an Assortment Reduction on Category Sales

1
(Verhoef, Peter C.) (Fok, Dennis) (Sloot,, Laurens M.)
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir