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subject="Product Choice"
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Hal. Awal
Sebelumnya
1
2
Choice construction versus preference construction: the instability of preferences learned in con…
1
(Amir, On) (Levav, Jonathan)
The Role of purchase quantity in assortment choice: the quantity-matching heuristic
1
(Chernev, Alexander)
Choice construction versus preference construction: the instability of preferences learned in con…
1
(Amir, On) (Levav, Jonathan)
Dogs on the street, Pumas on your feet: how cues in the environment influence product evaluation …
1
(Berger, Jonah) (Fitzsimons, Grainne)
An Empirical two-stage choice model with varying decision rules applied to internet clickstream data
1
(Moe, Wendy W.)
Fading optimism in products: temporal changes in expectations about performance
1
(Houston, Michael J.) (Monga, Ashwani)
Models for heterogeneous variable selection
1
(Gilbride, Timothy J.) (Allenby, Greg M.) (Brazell, Jeff D.)
A Comparison of criteria to design efficient choice experiments
1
(Kessels, Roselinde) (Goos, Peter) (Vandebroek, Martina)
Between two brands: a goal fluency account of brand evaluation
1
(Labroo, Aparna A.) (Lee, Angela Y.)
The Effect of forced choice on choice
1
(Dhar, Ravi) (Simonson, Itamar)
Justification effects on consumer choice of hedonic and utilitarian goods
1
(Okada, Erica Mina)
Heterogeneous conjoint choice designs
1
(Sandor, Zsolt) (Wedel, Michel)
Modeling preferences for common attributes in multicategory brand choice
1
(Singh, Vshal P.) (Hansen, Karsten) (Gupta, Sachin)
Estimating a stockkeeping-unit-level brand choice model that combines household panel data and store
1
(Chintagunta, Pradeep K.) (Dube, Jean-Pierre)
When two rights make a wrong: searching too much in ordered environments
1
(Diehl, Kristin)
Temporal differences in the role of marketing communication in new product categories
1
(Narayanan, Sridhar) (Manchanda, Puneet) (Chintagunta, Pradeep K.)
Willful ignorance in request for product attribute information
1
(Ehrich, Kristine R.) (Irwin, Julie R.)
A Hybrid choice model that uses actual and ordered attribute value information
1
(Bodapi, Anand V.) (Drolet, Aimee)
What has marketing learned from Richard Johnson
1
(Huber, Joel)
Pengaruh saliansi mortalitas terhadap pemilihan produk dan uang yang bersedia dibayarkan : Ketika…
1
(Khairani) (Harry Susianto (Pembimbing/Promotor))
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Artikel Jurnal
B. Penunjang
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Cases Harvard
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Pidato Guru Besar
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Studi Kasus FEB UI
Tesis
Video
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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