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Breakdowns in implementing models of organization change

1
(Van de Ven, Andrew H.) (Sun, Kangyong)

The Social Influence of Brand Community: Evidence from European Car Clubs

1
(Algesheimer, Rene) (Dholakia, Utpal M.) (Herrman, Andreas)

Managing Marketing Communications with Multichannel Customers

1
(Thomas, Jacquelyn S.) (Sullivan, Ursula Y.)

Customer Strategy: Observations from the Trenches

1
(Rogers, Martha)

Making Customer Relationship Management Work: The Measurement and Profitable Management of Custom…

1
(Ryals, Lynette)

Reducing Adverse Selection through Customer Relationship Management

1
(Gruca, Thomas S.) (Cao, Yong)

The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Custome…

1
(Gustafsson, Anders) (Johnson, Michael D.) (Roos, Inger)

Why Do Customer Relationship Management Applications Affect Customer Satisfaction?

1
(Mithas, Sunil) (Krishnan, M.S.) (Fornell, Claes)

Strategic Firm Commitments and Rewards for Customer Relationship Management in Online Retailing

1
(Moorman, Christine) (Srinivasan, Raji)

The Role of Relational Information Processes and Technology Use in Customer Relationship Management

1
(Sharma, Subhash) (Jaychandran, Satish) (Kaufman, Peter) (Raman, Pushkala)

A Strategic Framework for Customer Relationship Management

1
(Payne, Adrian) (Frow, Pennie)

A Customer Relationship Management Roadmap: What Is Known, Potential Pitfalls, and Where to Go

1
(Staelin, Richard) (Boulding, William) (Ehret, Michael) (Johnston, Wesley J.)

Maximizing Profitability and Return on Investment: A Short Clarification on Reinartz, Thomas, and…

1
(Ambler, Tim)

Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale …

1
(Urban, Glen L.) (Bart, Yakov) (Shankar, Venkatesh) (Sultan, Fareena)

The Formation of Buyer-Supplier Relationships: Detailed Contract Drafting and Close Partner Selec…

1
(Wuyts, Stefan) (Geyskens, Inge)

Reference Price Research: Review and Propositions

1
(Mazumdar, Tridib) (Raj, S.P.) (Sinha, Indrajit)

Resolving the Capability: Rigidity Paradox in New Product Innovation

1
(Atuahene-gima, Kwaku)

Does Distance Still Matter? Geographic Proximity and New Product Development

1
(Rindfleisch, Aric) (Ganesan, Shankar) (Malter, Alan J.)

Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context

1
(Grewal, Dhruv) (Seiders, Kathleen) (Voss, Glenn B.) (Godfrey, Andrea L.)

Marketing Renaissance: Opportunities and Imperatives for Improving Marketing Thought, Practice, a…

1
(Sheth, Jagdish N.) (Kerin, Roger A.) (Brown, Stephen W.) (Webster, Frederick E.,Jr.) (Wilkie, William L.) (Staelin, Richard) (MacInnis, Deborah J.) (McAlister, Leigh) (Steenkamp, Jan-Benedict E. M.) (Raju, Jagmohan S.) (Sisodia, Rajendra S.) (Bauerly, Ronald J.) (Johnson, Don T.) (Singh, Mandeep)
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir