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A Strategic Framework for Customer Relationship Management
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(Payne, Adrian) (Frow, Pennie)
A Customer Relationship Management Roadmap: What Is Known, Potential Pitfalls, and Where to Go
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(Staelin, Richard) (Boulding, William) (Ehret, Michael) (Johnston, Wesley J.)
Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale …
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(Urban, Glen L.) (Bart, Yakov) (Shankar, Venkatesh) (Sultan, Fareena)
The Formation of Buyer-Supplier Relationships: Detailed Contract Drafting and Close Partner Selec…
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(Wuyts, Stefan) (Geyskens, Inge)
It's the little things that matter: an examination of knowledge workers' energy management
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(Fritz, Charlotte) (Lam, Chak Fu) (Spreitzer, Gretchen M.)
Does gender influence the terms of small business loans?
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(Largay III, James A.) (Qiu, Xiaodong)
Open innovation: past research, current debates, and future directions
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(Lichtenthaler, Ulrich)
Exploring the Phenomenon of Customers' Desired Value Change in a Business-to-Business Context
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(Woodruff, Robert B.) (Flint, Daniel J.) (Gardial, Sarah Fisher)
The Hidden Minefields in the Adoption of Sales Force Automation Technologies
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(Speier, Cheri) (Venkatesh, Viswanath)
Understanding Service Convenience
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(Grewal, Dhruv) (Berry, Leonard L.) (Seiders, Kathleen)
Managing Business-to-Business Customer Relationships Following Key Contact Employee Turnover in a…
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(Bendapudi, Neeli) (Leone, Robert P.)
Building Brand Community
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(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)
Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Re…
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(Winer, Russell S.) (Lemon, Katherine N.) (White, Tiffany Barnett)
Personality disorders and dysfunctional employee behavior: how can managers cope?
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(Sidle, Stuart D.)
Implementing a Customer Orientation: Extension of Theory and Application
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(Kennedy, Karen Norman) (Goolsby, Jerry R.) (Arnould, Eric J.)
Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Cu…
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(Verhoef, Peter C.)
An Exploratory Study of the Introduction of Online Reverse Auctions
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(Jap, Sandy D.)
Promoting Relationship Learning
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(Selnes, Fred) (Sallis, James)
The Identity Salience Model of Relationship Marketing Success: The Case of Nonprofit Marketing
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(Hunt, Shelby D.) (Arnett, Dennis B.) (German, Steve D.)
Consumer-Company Identification: A Framework for Understanding Consumers' Relationships with Comp…
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(Bhattacharya, C.B.) (Sen, Sankar)
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