Found 1386 results for your keywords: subject="Brand"
Hal. Awal Sebelumnya 16 17 18 19 20 Berikutnya Hal. Akhir

Look at Me! Look at Me! Conspicuous Brand Usage, Self-Brand Connection, and Dilution

1
(Ferraro, Rosellina.) (Kirmani, Amna. Matherly, Ted.)

On Bramnds and World of Mouth

1
(Lovett, Mitchell J.) (Peres, Renana. Shachar, Ron.)

The Impact of Brand Rating Dispersion on FIrm Value.

1
(Luo, Xueming.) (Raithel, Sascha) (Wiles, Michael A.)

Putting Brands in Their Place: How a Lack of Control Keeps Brands Contained.

1
(Fitzsimons, Gavan J.) (Bettman, James R.) (Cutright, Keisha M.)

From "Where" to "What": Distributed Representations of Brand Associations in the Human Brain.

1
(Nelson, Leif D.) (Chen, Yu-Ping.) (Hsu, Ming.)

What's in A Brand Name? Assesing the Impact of Rebranding in the Hospitality Industry

1
(Dev, Chekitan S.) (Tsai, Yi-Lin) (Chintagunta, Pradeep)

Multitier Store Brands and Channel Profit

1
(Amaldoss,Wilfred) (Shin, Woochoel)

Innovation Sequences over Iterated Offerings: A Relative Innovation, Comfort, and Stimulation Fra…

1
(Basuroy, Suman) (Chatterjee, Subimal) (Heath, Timothy B) (Thorsten, Hening-Thurau) (Kocher, Bruno)

The Innovator's License: A Latitude to Deviate from Category Norms

1
(Barone, Michael J) (Jewell, Robert D)

Let Your Banner Wave? Antecedents and Performance Implications of Retailers? Private-Label Brandi…

1
(Geyskens, Inge) (Keller, Kristopher O.) (Dekimpe, Marnik G)

Firm Value Effects of Global, Regional, and Local Brand Divestments in Core and Non-Core Businesses

1
(Depecik, Baris) (Everdingen, M Van) (Bruggen, Gerrit H)

Pengaruh brand equity dan customer value terhadap customer satisfaction rumah sakit

1
(Sujani) (Harjoko, I Edhy)

Pengaruh kredibilitas program berita terhadap ekuitas merek seputar Indonesia RCTI

1
(Setiawan, Budi) (Yuanita, Irma) (Nurmalina, Rita)

The effect of electronic word of mouth, message source credibility, information quality on brand …

1
(Iqbal, Muhammad) (Atika) (Kusumawati, Andriani)

The Influence of Disorganized Shelf Displays and Limited Product Quantity on Consumer Purchase

1
(Nowlis, Stephen M.) (Morales, Andrea C.) (Castro, Iana A.)

Can Brands Move in from the Outside?: How Moral Identity Enhances Out-Group Brand Attitudes

1
(Winterich, Karen Page) (Woo Jin Choi)

The Impact of Product Recalls on Future Product Reliability and Future Accidents: Evidence from t…

1
(Kalaignanam, Kartik) (Kushawaha, Tarun) (Eilert, Meike)

When Humanizing Brands Goes Wrong: The Detrimental Effect of Brand Anthropomorphization Amid Prod…

1
(Puzakova, Marina) (Kwak, Hyokjin) (Rocereto, Joseph F.)

Branded Service Encounters: Strategically Aligning Employee Behavior with the Brand Positioning

1
(Sirianni, Nancy J.) (Bitner, Mary Jo et all)

The Effects of Positive and Negative Online Customer Reviews: Do Brand Strength and Category Matu…

1
(Moore, William L.) (Carson, Stephen J.) (Ho-Dac, Nga H.)
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