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Relationship Governance in a Supply Chain Network
1
(Heide, Jan B.) (Wathne, Kenneth H.)
Beyond Adoption: Development and Application of a Use-Diffusion Model
1
(Shih, Chuan-Fong) (Venkatesh, Alladi)
First in, First out? The Effects of Network Externalities on Pioneer Survival
1
(Lilien, Gary L.) (Rangaswamy, Arvind) (Srinivasan, Raji)
Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships
1
(Johnson, Michael D.) (Selnes, Fred)
Technological Evolution and Radical Innovation
1
(Sood, Ashish) (Tellis, Gerard J.)
How Organizational Complaint Handling Drives Customer Loyalty: An Analysis of the Mechanistic and…
1
(Homburg, Christian) (Furst, Andreas)
Do Suppliers Benefit from Collaborative Relationships with Large Retailers? An Empirical Investig…
1
(Kumar, Nirmalya) (Corsten, Daniel)
The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, an…
1
(Olson, Eric M.) (Slater, Stanley F.) (Hult, G. Tomas M.)
Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dom…
1
(Berens, Guido) (Van Riel, Cees B.M.) (Van Bruggen, Gerrit H.)
Conflicts in the Work-Family Interface: Links to Job Stress, Customer Service Employee Performanc…
1
(Netemeyer, Richard G.) (Maxham, James G., III) (Pullig, Chris)
The Effect of Expiration Dates and Perceived Risk on Purchasing Behavior in Grocery Store Perisha…
1
(Tsiros, Michael) (Heilman, Carrie M)
Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations
1
(Lambert-Pandraud, Raphaelle) (Laurent, Gilles) (Lapersonne, Eric)
Do Satisfied Customers Really Pay More? A Study of the Relationship between Customer Satisfaction…
1
(Homburg, Christian) (Koschate, Nicole) (Hoyer, Wayne D.)
Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Ser…
1
(Bitner, Mary Jo) (Brown, Stephen W.) (Meuter, Matthew L.) (Ostrom, Amy L.)
Market Orientation: A Meta-Analytic Review and Assessment of Its Antecedents and Impact on Perfor…
1
(Bearden, William O.) (Kirca, Ahmet H.) (Jayachandran, Satish)
Product Development Resources and the Scope of the Firm
1
(Wernerfelt, Birger)
Do Intentions Really Predict Behavior? Self-Generated Validity Effects in Survey Research
1
(Chandon, Pierre) (Morwitz, Vicki G.)
Negativity in the Evaluation of Political Candidates
1
(Klein, Jill G.) (Ahluwalia, Rohini)
The Impact of Acquisitions on Innovation: Poison Pill, Placebo, or Tonic?
1
(Prabhu, Jaideep C.) (Chandy, Rajesh K.) (Ellis, Mark E.)
Benchmarking Marketing Capabilities for Sustainable Competitive Advantage
1
(Morgan, Neil A.) (Vorhies, Douglas W.)
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Studi Kasus FEB UI
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PSB lt.1 - B. Penunjang
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PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
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