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The marketing imagination Theodore Levitt
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(Levitt, Theodore)
Marketing management : text and cases
2
(Rangan, V. Kasturi) (Quelch, John A.) (Lal, Rajiv)
Event marketing : how to successfully promote events, festivals, conventions, and expositions
2
(Preston, C.A.)
Marketing the management of distribution channels Maureen Guirdham
1
(Guirdham, Maureen)
Business marketing management : a strategic view of industrial and organizational markets
2
(Hutt, Michael D.) (Speh, Thomas W.)
Marketing management analysis, planning, implementation, and control Philiph Kotler
0
(Kotler, Philiph)
Effect of Perceived Personalization and Self-Expressive Brand toward Perceived Quality and Brand …
1
(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Indrabrata, Adhiwira)
Analisis Faktor-Faktor yang Mempengaruhi Emotional Attachment, Vloggers' Popularity, dan Purchase…
1
(Anna Amalyah Agus (Pembimbing/Promotor)) (Nugraha, Adela Khairunnisa)
Analisis pengaruh experiential marketing melalui tourist satisfaction terhadap behavioral intenti…
1
(Daniel Tumpal Hamonangan Aruan (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Fauzul Kabiir Achmad)
Marketing management 16 ed
1
(Kotler, Philip) (Keller, Kevin Lane) (Chernev, Alexander)
Customer involvement, strategic orientation, & firm's dynamic capabilities in new product develop…
1
(Anton Wachidin Widjaja (Pembimbing/Promotor)) (Yasmine Nasution (Penguji)) (Ruslan Prijadi (Penguji)) (Vanya Cendana)
Pengaruh brand post characteristics pada unggahan instagram brand fashion lokal dalam membangun c…
1
(Gita Gayatri (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Ignatius Heruwasto (Penguji)) (Gita Novia Riani)
Analisis Pengaruh Experiential Marketing Behavioral Intention: Studi Kasus pada Wisata Bromo Teng…
1
(Daniel Tumpal H. Aruan (Pembimbing/Promotor)) (Sri Rahayu Hijrah Hati (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Fauzul Kabiir Achmad)
Dampak Green Marketing Mix, Green Image, Green Satisfaction, dan Green Trust pada Green Customer …
1
(Yeshika Alversia (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Daniel Tumpal H. Aruan (Penguji)) (Syavira Usman Putri)
Faktor yang Memengaruhi Penggunaan Iklan Facebook dan Dampaknya terhadap Performa Bisnis UMKM Ber…
1
(Anna Amalyah Agus (Pembimbing/Promotor)) (Imam Salehudin (Penguji)) (Yeshika Alversia (Penguji)) (Shadika Mega Puspita Sari)
Analisis Tema Social Media Marketing pada Cosmetics Brands Menggunakan Topic Modelling: Studi Kas…
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(Arga Hananto (Pembimbing/Promotor)) (Agung Nugroho (Penguji)) (Arviansyah (Penguji)) (Annisafira Lintang Lestari)
Pengaruh Fasilitasi Promosi dan Pemasaran terhadap Kinerja Usaha Mikro, Kecil dan Menengah
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(Sartika Djamaluddin (Pembimbing/Promotor)) (Nining Indroyono Soesilo (Penguji)) (Tito Luthfi Novianto Rizaldi) (TM. Zakir Syakur Machmud (Penguji))
Fit antara entrepreneurial marketing dengan strategi pemasaran dan pengaruhnya terhadap Kinerja P…
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(Tengku Ezni Balqiah (Pembimbing/Promotor)) (Adi Zakaria Afiff (Pembimbing/Promotor)) (Rizal Edy Halim (Penguji)) (Nurdin Sobari (Penguji)) (Rustam Didong (Penguji)) (Ignatius Heruwasto (Penguji)) (Rifelly Dewi Astuti) (M. Gunawan Alif (Penguji))
The Influence of MNE Capabilities on Product Innovation in the Foreign Market: Study Case of the …
1
(Isfandiarni (Pembimbing/Promotor)) (Rizky Fakhira Wibowo)
The Marketing Strategy of Entertainment Agency (SM Entertainment) in the Kpop Music Industry
1
(Isfandiarni (Pembimbing/Promotor)) (Achmad Chaidir)
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