Found 2702 results for your keywords: subject="Market"
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Building Brand Community

1
(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)

Consumer Trust, Value, and Loyalty in Relational Exchanges

1
(Singh, Jagdip) (Sirdeshmukh, Deepak) (Sabol, Barry)

Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Re…

1
(Winer, Russell S.) (Lemon, Katherine N.) (White, Tiffany Barnett)

How Critical Are Critical Reviews? The Box Office Effects of Film Critics, Star Power, and Budgets

1
(Basuroy, Suman) (Chatterjee, Subimal) (Ravid, S. Abraham)

Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Cu…

1
(Verhoef, Peter C.)

Plural Governance in Industrial Purchasing

1
(Heide, Jan B.)

Angel agents: what we can (and cannot) learn from Pierre Lefaucheux's stewardship of Régie Renault

1
(Mehrotra, Vikas)

Price-Based Global Market Segmentation for Services

1
(Bolton, Ruth N.) (Myers, Matthew B.)

Market Situation Interpretation and Response: The Role of Cognitive Style, Organizational Culture…

1
(White, J. Chris) (Varadarajan, P. Rajan) (Dacin, Peter A.)

Mass-Communicated Prediction Requests: Practical Application and a Cognitive Dissonance Explanati…

1
(Sprott, David E.) (Spangenberg, Eric R.) (Grohmann, Bianca) (Smith, Ronn J.)

Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning

1
(Brown, Stephen) (Kozinets, Robert V.) (Sherry, John F.)

Analisis Pengaruh Volatilitas Komoditas Minyak dan Emas Terhadap Fenomena Mispricing Harga Saham …

1
(Permata Wulandari (Pembimbing/Promotor)) (Zaafri Ananto Husodo (Penguji)) (Lisa Fitriyanti Akbar (Penguji)) (Adinda Diandra Putri)

The Identity Salience Model of Relationship Marketing Success: The Case of Nonprofit Marketing

1
(Hunt, Shelby D.) (Arnett, Dennis B.) (German, Steve D.)

Dampak Pengumuman Boikot oleh BDS Indonesia terhadap Abnormal Return Saham pada Tahun 2023: Studi…

1
(Eko Rizkianto (Pembimbing/Promotor)) (Mohammad Herman Sulistyo (Penguji)) (Dwi Sulistyorini Amidjono (Penguji)) (Annisa Zata Ismah)

A Configuration Theory Assessment of Marketing Organization Fit with Business Strategy and Its Re…

1
(Morgan, Neil A.) (Vorhies, Douglas W.)

Trading off between Value Creation and Value Appropriation: The Financial Implications of Shifts …

1
(Mizik, Natalie) (Jacobson, Robert)

How Is Manifest Branding Strategy Related to the Intangible Value of a Corporation?

1
(Rao, Vithala R.) (Agarwal, Manoj K.) (Dahlhoff, Denise)

the Product innovation process: are managing information flows and cross-functional collaboration…

1
(Wells, Rebecca M. J.)

Antecedents and Outcomes of Marketing Strategy Comprehensiveness

1
(Atuahene) (gima, Kwaku) (Murray, Janet Y.)

The Mismatched worker: when people don't fit their jobs.

1
(Kalleberg, Arne L.)
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