Found 1556 results for your keywords: publisher=Marketing
Hal. Awal Sebelumnya 26 27 28 29 30 Berikutnya Hal. Akhir

Using EEG to Predict Consumers' Future Choices

1
(Telpaz, Ariel) (Webb, Ryan) (Levy, Dino J.)

Individual Differences in Marketing Placebo Effects: Evidence from Brain Imaging and Behavioral E…

1
(Plassmann, Hilke.) (Weber, Bernd.)

Brain Responses to Movie Trailers Predict Individual Preferences for Movies and Their Populaion-W…

1
(Boksem, Maarten A.S.) (Smidts, Ale.)

Cost Conscious? The Neural and Behavioral Impact of Price Primacy on Decision Making.;Cost Consci…

1
(Shiv, Baba) (Karmarkar, Uma R.) (Knutson, Brian.)

From "Where" to "What": Distributed Representations of Brand Associations in the Human Brain.

1
(Nelson, Leif D.) (Chen, Yu) (Ping.) (Hsu, Ming.)

Predicting Advertising Success Beyond Traditional Measures: New Insights from Neurophysiological …

1
(Winer, Russell S.) (Pavlou, Paul A.) (Venkaratman, Vinod.) (Dimoka, Angelika) (Vo, Khoi) (Hampton, William) (Bollinger, Bryan) (Hershfield, Hal E.) (Ishihara, Masakazu)

Consumer Neuroscience: Applications, Challenges, and Possible Solutions.

1
(Yoon, Carolyn.) (Plassmann, Hilke.) (Venkatraman, Vinod : Huettel, Scott)

Introduction to the "Journal of Marketing Research" Special Issue on Neuroscience and Marketing

1
(Camerer, Colin) (Yoon, Carolyn)

What's in A Brand Name? Assesing the Impact of Rebranding in the Hospitality Industry

1
(Dev, Chekitan S.) (Tsai, Yi) (Lin) (Chintagunta, Pradeep)

Transaction Attributes and Customer Valuation

1
(Braun, Michael) (Scheweidel, David A.) (Stein, Eli)

More Than a Feeling: Emotional Contagion Effects in Persuasive Communication

1
(Hasford, Jonathan) (Hardesty, David M.) (Kidwell, Blair)

Healthy Choice: The Effect of Simplified Point-of-Sale Nutritional Information on Consumer Food C…

1
(Nikolova, Hristina Dzhogleva) (Inman, J. Jeffey)

Competitive Vices

1
(Villas) (Boas, Miguel) (Branco, Fernando)

Suppliers Caught in Supermarket Price Wars: Victimes or Victors? Insight From a Dutch Price War

1
(Gielens, Katrijn) (Sotgiu, Francesca)

Small Victories: Creating Intrinsic Motivation in Task Completion and Debt Repayment

1
(Brown, Alexander L.) (Lahey, Joanna N.)

Multitier Store Brands and Channel Profits

1
(Amaldoss,Wilfred) (Shin, Woochoel)

Quantifying Under- and Overreporting in Surveys Through a Dual-Questioning-Technique Design

1
(Steenkamp, Jan) (Benedict E.M.) (Jong, Martijn G. De) (Fox, Jean) (Paul)

Crafting a JMR Manuscript

1
(Reinartz, Werner J.)

The Effects of Fitness Branding on Restrained Eaters' Food Consumption and Postconsumption Physic…

1
(Baumgartner, Hans) (Koenigstorfer, Joerg)

When Do Consumers Avoid Imperfections Superficial Packaging Damage as a Contamination Clue

1
(Ritchie, Robin J.B.) (Dahl, Darren W.) (White Katherine)
Hal. Awal Sebelumnya 26 27 28 29 30 Berikutnya Hal. Akhir