Found 4349 results for your keywords: subject="Marketing"
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The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads

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(Lilien, Gary L) (Grewal, Rajdeep) (Sabnis, Gaurav) (Chatterjee, Sharmila C)

What Is Special About Marketing Organic Products? How Organic Assortment, Price, and Promotions D…

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(Pauwels, Koen) (Bezaweda, Ram)

What Drives Managerial Use of Marketing and Financial Metrics and Does Metric Use Affect Performa…

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(Currim, Imran S.) (Mintz, Ofer)

The Effect of In-Store Travel Distance on Unplanned Spending: Applications to Mobile Promotion St…

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(Inman, J. Jeffrey) (Sam K. Hui) (Huang, Yanliu) (Suher, Jacob)

Are Multichannel Customers Really More Valuable? The Moderating Role of Product Category Characte…

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(Shankar, Venkatesh) (Kushwaha, Tarun)

Aggressive Marketing Strategy Following Equity Offerings and Firm Value: The Role of Relative Str…

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(Hulland, John) (Kurt, Didem)

Reexamining the Market Share?Customer Satisfaction Relationship

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(Rego, Lopo L.) (Morgan, Neil A.) (Fornell, Claes)

Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Acc…

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(Homburg, Christian) (Stierl, Marcel) (Bornermann, Torsten)

Persepsi Konsumen Terhadap Penggunaan Gambar Hasil Kecerdasan Buatan (AI) dalam Pemasaran Digital…

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(Miranti Kartika Dewi (Pembimbing/Promotor)) (Ledi Trialdi (Penguji)) (Fenny Rosmanita (Penguji)) (Azyura Damartya Sakha)

The Role of Influencer Marketing Towards Trust in the Branded Posts and Urge to Buy Impulsively: …

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(Karto Adiwijaya (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Ulian Taurin Malik (Penguji)) (Rista Ardiyanti)

Penerapan Model Aida (Attention, Interest, Desire, Action) dalam Strategi Optimalisasi Konten In…

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(Ulian Taurin Malik (Pembimbing/Promotor)) (Fandis Ekyawan (Penguji)) (Rambat Lupiyoadi (Penguji)) (Jiyad Kholqi Al Kholisi)

Beneficial Concentration

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(Daughety, Andrew F.)

The Role of Self-Influencer Congruence, Parasocial Identification, and Perceived Self-serving Mo…

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(Karto Adiwijaya (Penguji)) (Elevita Yuliati (Penguji)) (Perscha Harish Maraya) (Haryani Primanti (Pembimbing/Promotor))

Retailing management 9th ed

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(Grewal, Dhruv) (Levy, Michael) (715 (p)) (Weitz, Barton A.)

Business to business marketing management : a global perspective 4th ed

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(Zimmerman, Alan) (Blythe, Jim)

Revolusi Strategi Pemasaran: Analisis Pengaruh Guerrilla Marketing, Brand Image, dan Brand Awaren…

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(Sri Rahayu Hijrah Hati (Pembimbing/Promotor)) (Sumiyarto (Penguji)) (Sri Daryanti (Penguji)) (Muhammad Akhdan Zufar)

The Impact Of Hoshimachi Suisei's Credibility On Buying Behavior Through Virtual Engagement = Dam…

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(Agung Nugroho (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Aswin Dewanto Hadisumarto (Penguji)) (Naufal Alfayad)

Creating Major Innovations with Customers: Insights from Small and Young Technology Firms

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(Coviello, Nicole E.) (Joseph, Richard M.)

Pengaruh Karakteristik Beauty Influencer dan Usefulness of Content Terhadap Perilaku Pembelian …

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(Elevita Yuliati (Pembimbing/Promotor)) (Sri Daryanti (Penguji)) (Hapsari setyowardhani (Penguji)) (Chelsea Fitri Putri Ayuni)

Studi Perilaku Pembelian Impulsif Konsumen Skincare Pada Brand Garnier di TikTok Shop: Apakah Per…

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(Fandis Ekyawan (Pembimbing/Promotor)) (Sri Daryanti (Penguji)) (Rambat Lupiyoadi (Penguji)) (Iqbal Alizar F)
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