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Corporate Social Responsibility in Business-to-Business Markets: How Organizational Customers Acc…
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(Homburg, Christian) (Stierl, Marcel) (Bornermann, Torsten)
How does CEO tenure matter? the mediating role of firm-employee and firm-customer relationships
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(Luo, Xueming) (Kanuri, Vamsi K.) (Andrews, Michelle)
Critical service logic: making sense of value creation and co-creation
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(Gronroos, Christian) (Voima, Paivi)
Customer Relationship Management: Pengembangan Memakai Konsep-konsep di Pemasaran
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(Heruwasto, I)
The Impact of customer relationship management implementation on cost and profit efficiencies: ev…
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(Jayachandran, Satish) (Krasnikov, Alexander) (Kumar V.)
When customer love turns into lasting hate:the effects of relationship strength and time on custo…
1
(Gregoire, Yany) (Tripp, Thomas M.) (Legoux, Renaud)
Using gifts and trees to make recyclers of Indian consumers
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(O\'Connell, Andrew)
The Importance of modeling temporal dependence of timing and quantity in direct marketing
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(Allenby, Greg M.) (Jen, Lichung) (Chou, Chien-Heng)
Are Women more loyal customers than men? gender differences in loyalty to firms and individual se…
1
(Bijmolt, Tammo H.A.) (Melnyk, Valentyna) (Osselaer, Stijn M.J. van)
Do You thank the taxpayer for your bailout?
1
(Raggio, Randle D.)
What's your Google strategy?
1
(Yoffie, David B.) (Hagiu, Andrei)
Is Firm trust essential in a trusted environment? how trust in the business context influences cu…
1
(Grayson, Kent) (Johnson, Devon) (Chen, Der-Fa Robert)
What was privacy?
1
(Mccreary, Lew)
The Contribution revolution: letting volunteers build your business
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(Cook, Scott)
Is Firm trust essential in a trusted environment? how trust in the business context influences
1
(Grayson, Kent) (Johnson, Devon) (Chen, Der-Fa Robert)
Critical incidents and the impact of satisfaction on customer share
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(Verhoef, Peter C.) (Doorn, Jenny van)
The Right way to manage unprofitable customers
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(Mittal, Vikas) (Murshed, Feisal) (Sarkees, Matthew)
The Customers' revenge
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(Ariely, Dan)
Optimal marketing strategies for a customer data intermedia
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(Sudhir, K.) (Pancras, Joseph)
Optimal customer relationship management using Bayesian decision theory: an application for custo…
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(Kumar, V.) (Venkatesan, Rajkumar) (Bohling, Timothy)
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B. Penunjang
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Cases Harvard
Data Ekonomi & Bisnis
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CELEB FEB UI
PSB lt.1 - B. Penunjang
PSB lt.1 - B. Wajib
PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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