Found 94 results for your keywords: subject="Market strategy"
Hal. Awal Sebelumnya 1 2 3 4 5 Hal. Akhir

Multimarket contact and service quality: evidence from on-time performance in the U.S. Airline in…

1
(Prince, Jeffrey T.) (Simon, Daniel H.)

Quantifying the benefits of individual-level targeting in the presence of Firm strategic behavior

1
(Manchanda, Puneet) (Chintagunta, Pradeep K.) (Xiaojing Dong)

Competitive density and the customer acquisition-retention trade-off

1
(Voss, Glenn B.) (Voss, Zannie Giraud)

Innovation's effect on firm value and risk: insights from consumer packaged goods

1
(Sorescu, Alina B.) (Spanjol, Jelena)

Supply chain contagion

1
(Payan, Janice M.) (McFarland, Richard G.) (Bloodgood, James M.)

Customer prioritization: does it pay off, and how should it be implemented?

1
(Homburg, Christian) (Droll, Mathias) (Totzek, Dirk)

Performance implications of adopting a customer-focused sales campaign

1
(Kumar, V.) (Reinartz, Werner) (Venkatesan, Rajkumar)

Reasons for market evolution and budgeting implications

1
(Wang, Fang) (Zhang, Xiao-Ping)

Effect of service transition strategies on firm value

1
(Palmatier, Robert W.) (Steenkamp, Jan-Benedict E.M.) (Fang, Eric)

The Incumbent's advantage

1
(Macmillian, Ian C.) (Selden, Larry)

Can Knockoffs knock out your business?

1
(Nunes, Paul F.) (Mulani, Narendra P.)

The Contribution revolution: letting volunteers build your business

1
(Cook, Scott)

Business basics at the base of the pyramid

1
(Akula, Vikram)

Open source - salvation or suicide?

1
(Wilson, Scott) (Kambil, Ajit)

The Right way to manage unprofitable customers

1
(Mittal, Vikas) (Murshed, Feisal) (Sarkees, Matthew)

Customer channel migration

1
(Mela, Carl F.) (Neslin, Scott A.) (Ansari, Asim)

When old Is gold: the role of business longevity in risky situations

1
(Desai, Preyas S.) (Kalra, Ajay) (Murthi, B. P. S)

The Fit between product market strategy and business model: implications for firm performance

1
(Amit, Raphael) (Zott, Christoph)

The Battle for China's good-enough market

1
(Gadiesh, Orit) (Leung, Philip) (Vestring, Till)

Simplicity-minded management

1
(Ashkenas, Ron)
Hal. Awal Sebelumnya 1 2 3 4 5 Hal. Akhir