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Managing Business-to-Business Customer Relationships Following Key Contact Employee Turnover in a…
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(Bendapudi, Neeli) (Leone, Robert P.)
Building Brand Community
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(McAlexander, James H.) (Schouten, John W.) (Koenig, Harold F.)
Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Re…
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(Winer, Russell S.) (Lemon, Katherine N.) (White, Tiffany Barnett)
Personality disorders and dysfunctional employee behavior: how can managers cope?
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(Sidle, Stuart D.)
Implementing a Customer Orientation: Extension of Theory and Application
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(Kennedy, Karen Norman) (Goolsby, Jerry R.) (Arnould, Eric J.)
Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Cu…
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(Verhoef, Peter C.)
An Exploratory Study of the Introduction of Online Reverse Auctions
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(Jap, Sandy D.)
Promoting Relationship Learning
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(Selnes, Fred) (Sallis, James)
The Identity Salience Model of Relationship Marketing Success: The Case of Nonprofit Marketing
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(Hunt, Shelby D.) (Arnett, Dennis B.) (German, Steve D.)
Consumer-Company Identification: A Framework for Understanding Consumers' Relationships with Comp…
1
(Bhattacharya, C.B.) (Sen, Sankar)
The Impact of Customer Relationship Characteristics on Profitable Lifetime Duration
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(Kumar, V.) (Reinartz, Werner J.)
A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
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(Kumar, V.) (Venkatesan, Rajkumar)
Building and Sustaining Buyer-Seller Relationships in Mature Industrial Markets
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(Rangan, V. Kasturi) (Narayandas, Das)
The Role of Relational Knowledge Stores in Interfirm Partnering
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(Grewal, Rajdeep) (Sohi, Ravipreet S.) (Johnson, Jean L.)
Relationship Governance in a Supply Chain Network
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(Heide, Jan B.) (Wathne, Kenneth H.)
Customer Portfolio Management: Toward a Dynamic Theory of Exchange Relationships
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(Johnson, Michael D.) (Selnes, Fred)
Extreme trust : turning proactive honesty and flawless execution into long-term profits
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(Peppers, Don) (Rogers, Martha)
Assertiveness and effective leadership: is there a tipping point?
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(Santora, Joseph C.)
Balancing Acquisition and Retention Resources to Maximize Customer Profitability
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(Kumar, V.) (Thomas, Jacquelyn S.) (Reinartz, Werner)
Determinants of Customers' Responses to Customized Offers: Conceptual Framework and Research Prop…
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(Simonson, Itamar)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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