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subject="Relationship marketing"
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Hal. Akhir
Friendship versus business in marketing relationship
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(Grayson, Kent)
Quasi-darwinian selection in marketing relationships
1
(Eyuboglu, Nermin) (Buja, Andreas)
The Long-term impact of loyalty programs on consumer purchase behavior and loyalty
1
(Liu, Yuping)
Compound relationships between firms
1
(Ross, William T.) (Robertson, Diana C.)
Analisis pengaruh kegiatan pemasaran terhadap ekuitas merek pada Consumer-Convenience Goods
1
(Setiawan, Romi) (Afiff, Adi Zakaria)
Customer loyalty to whom? managing the benefits and risks of salesperson-owned loyalty
1
(Palmatier, Robert W.) (Steenkamp, Jan-Benedict E.M.) (Scheer, Lisa K)
Investigating industry context effects in consumer-firm relationships: preliminary results from a…
1
(Singh, Jagdip) (Nijssen, Edwin)
The identity salience model of relationship marketing success: the case of nonprofit marketing
1
(Hunt, Shelby D.) (Arnett, Dennis B.) (German, Steve D.)
Promoting relationship learning
1
(Selnes, Fred) (Sallis, James)
Understanding the effect of customer relationship management efforts on customer retention and cu…
1
(Verhoef, Peter C.)
Determinants of customers' responses to customized offers: conceptual framework and research prop…
1
(Simonson, Itamar)
Relationship marketing : Perspectives, dimensions, and contexts.
1
(Harwood, Tracy)
Relationship marketing : Exploring relational strategies in marketing 2nd ed
1
(Egan, John)
Relationship marketing : dialogue and networks in the E. Commerce Era
3
(Varey, Richard J)
Total relationship marketing 2nd ed
1
(Gummerson, Evert)
Strategic market relationship : from strategy to implementation
1
(Donaldson, Bill) (Toole, Tom O)
The relational enterprise: moving beyond CRM to maximize all your business relationships
1
(Cooper, Kenneth Carlton)
Status demosi pada loyalty program : strategi demosi bagi pelanggan yang telah mendekati ambang b…
1
(Igamo, Altamim Marie) (Dr. Ignatius Heruwasto (Penguji)) (Dr. Nurdin Sobari, SE., MM (Penguji)) (Prof. Dr. Adi Zakaria Afiff (Pembimbing/Promotor))
Model relationship marketing di dalam industri konstruksi: peran trust, transaction cost dan komi…
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(Buasan, Bahar) (Dr. Bambang Wiharto (Penguji)) (Dr. Nurdin Sobari (Penguji)) (Dr. Ignasius Heruwasto (Pembimbing/Promotor))
Pengaruh usaha relasional partai politik, keterlibatan pemilih dan keterikatan pemilih terhadap i…
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(Firmanzah (Pembimbing/Promotor)) (Regina Deka Sofia)
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