Found 1452 results for your keywords: subject="Strategy"
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir

A Configuration Theory Assessment of Marketing Organization Fit with Business Strategy and Its Re…

1
(Morgan, Neil A.) (Vorhies, Douglas W.)

Trading off between Value Creation and Value Appropriation: The Financial Implications of Shifts …

1
(Mizik, Natalie) (Jacobson, Robert)

How Is Manifest Branding Strategy Related to the Intangible Value of a Corporation?

1
(Rao, Vithala R.) (Agarwal, Manoj K.) (Dahlhoff, Denise)

Antecedents and Outcomes of Marketing Strategy Comprehensiveness

1
(Atuahene-gima, Kwaku) (Murray, Janet Y.)

Return on Marketing: Using Customer Equity to Focus Marketing Strategy

1
(Zeithaml, Valarie A.) (Lemon, Katherine N.) (Rust, Roland T.)

Relationship Governance in a Supply Chain Network

1
(Heide, Jan B.) (Wathne, Kenneth H.)

Beyond Adoption: Development and Application of a Use-Diffusion Model

1
(Shih, Chuan-Fong) (Venkatesh, Alladi)

First in, First out? The Effects of Network Externalities on Pioneer Survival

1
(Lilien, Gary L.) (Rangaswamy, Arvind) (Srinivasan, Raji)

Decomposing Influence Strategies: Argument Structure and Dependence as Determinants of the Effect…

1
(Payan, Janice M.) (McFarland, Richard G.)

The Performance Implications of Fit among Business Strategy, Marketing Organization Structure, an…

1
(Olson, Eric M.) (Slater, Stanley F.) (Hult, G. Tomas M.)

Corporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dom…

1
(Berens, Guido) (Van Riel, Cees B.M.) (Van Bruggen, Gerrit H.)

The Concept of Hope and Its Relevance to Product Evaluation and Choice

1
(MacInnis, Deborah J.) (De Mello, Gustavo E.)

Organizational hubris: Its antecedents and consequences for stakeholder relationships

1
(Pfarrer, Michael D.) (Gamache, Daniel L.) (Curran, Kevin)

Borrowing networks for innovation: The role of attention allocation in secondhand brokerage

1
(Rhee, Luke) (Leonardi, Paul)

Product digitization and differentiation strategy change: Evidence from the book publishing industry

1
(Wang, Richard D.) (Miller, Cameron D.)

Can firms avoid tough patent examiners through examiner-shopping? Strategic timing of citations i…

1
(Benjamin Barber IV) (Luis Diestre)

Strategic decision-making at platform transitions: The case of Nokia (2010–2011)

1
(Tushman, Michael L.) (Vouri, Timo O.)

Escaping the patent trolls: The impact of non-practicing entity litigation on firm innovation str…

1
(Huang, Kenneth G.) (Li, Mei-Xuan) (Shen, Carl Hsin-Han) (Wang, Yanzhi)

Finding a road less traveled: Combining analysis and intuition to develop novel problem formulations

1
(Park, Chan Hyung)

The influence of media scrutiny on firms' strategic eschewal of lobbying

1
(Lee, Seung-Hyun) (Kim, Jinsil) (Eleazar, Miranda J. Welbourne)
Hal. Awal Sebelumnya 1 2 3 4 5 Berikutnya Hal. Akhir