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The Influence of Electronic Word of Mouth on TikTok for Local Skincare Purchase Intention: A Stud…

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(Ira Iriyanty (Pembimbing/Promotor)) (Sri Daryanti (Penguji)) (Sri Rahayu Hijrah Hati (Penguji)) (Shafira Naura Wibowo)

Building sustainable organizations: the human factor

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(Pfeffer, Jeffrey)

Peran Krusial Pendapatan Non-Tenaga Kerja : Analisis Hubungan Pendidikan dan Pendapatan Non-Tenag…

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(Paksi C.K. Walandouw (Pembimbing/Promotor)) (I Dewa Gede Karma Wisana (Penguji)) (Desita Prabawati Ratna (Penguji)) (Ilyasa Rangsang Kusuma)

Pengaruh Gender Diversity terhadap Kinerja Keuangan dan Keberlanjutan: Manakah yang Lebih Berpeng…

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(Zaafri Ananto Husodo (Pembimbing/Promotor)) (Nur Dhani Hendranastiti (Penguji)) (Rofikoh Rokhim (Penguji)) (Tarrisa Maharani Dewi)

Distribution Network Redesign for Marketing Competitiveness

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(Tadikamalla, Pandu) (Mittal, Vikas) (Shang, Jennifer) (Yildirim, Tuba Pinar) (Brown, Lawrence H.)

Demarketing, Minorities, and National Attachment

1
(Grinstein, Amir) (Nisan, Udi)

Proactive Postsales Service: When and Why Does It Pay off?

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(Challagalla, Goutam) (Kohli, Ajay K.) (Venkatesh R.)

Searching for Experience on the Web: An Empirical Examination of Consumer Behavior for Search and…

1
(Lurie, Nicholas H.) (Peng Huang) (Mitra, Sabyasachi)

Social Identity and the Service—Profit Chain

1
(Homburg, Christian) (Hoyer, Wayne D.) (Wieseke, Jan)

Understanding the Marketing Department's Influence within the Firm

1
(Verhoef, Peter C.) (Leeflang, Peter S.H.)

The Role of Hubs in the Adoption Process

1
(Lehmann, Donald R.) (Goldenberg, Jacob) (Han, Sangman) (Jae Weon Hong)

Where Did All That Money Go? Understanding How Consumers Allocate Their Consumption Budget

1
(Du, Rex Y.) (Kamakura, Wagner A)

Customer Equity Drivers and Future Sales

1
(Vogel, Verena) (Evanschitzky, Heiner) (Ramaseshan, B.)

Brand Communities and New Product Adoption: The Influence and Limits of Oppositional Loyalty

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(Sinha, Rajiv K.) (Thompson, Scott A.)

Financial Value of Brands in Mergers and Acquisitions: Is Value in the Eye of the Beholder?

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(Srivastava, Rajendra K.) (Bharadwaj, Sundar G.) (Bahadir, S. Cem)

Breaking through Fast-Forwarding: Brand Information and Visual Attention

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(Brasel, S. Adam) (Gips, James)

Private-Label Use and Store Loyalty

1
(Pauwels, Koen) (Ailawadi, Kusum L.) (Steenkamp, Jan-Benedict E.M.)

The Long-Term Stock Market Valuation of Customer Satisfaction

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(Keiningham, Timothy L.) (Cooil, Bruce) (Aksoy, Lerzan) (Groening, Christopher) (Yalcin, Atakan)

Customer Participation and the Trade-Off between New Product Innovativeness and Speed to Market

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(Fang, Eric)

The Fruits of Legitimacy: Why Some New Ventures Gain More from Innovation than Others

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(Prabhu, Jaideep C.) (Chandy, Rajesh K.) (Rao, Raghunath Singh)
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