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Hal. Awal Sebelumnya 26 27 28 29 30 Berikutnya Hal. Akhir

Return on investment implications for pharmaceutical promotional expenditures: the role of market…

1
(Narayanan, Sridhar) (Chintagunta, Pradeep K.) (Desiraju, Ramarao)

Customer knowledge development: antecedents and impact on new product performance

1
(Sharma, Sanjay) (Joshi, Ashwin W.)

The Customer has escaped

1
(Cespedes, Frank V.) (Nunes, Paul F.)

The Effects of expert and consumer endorsements on audience response

1
(Wang, Alex)

An IMC approach to event marketing: the effects of sponsorship an experience on customer attitudes

1
(Sneath, Julie Z.) (Finney, R. Zachary) (Close, Angeline Grace)

Corporate reputation: what do consumers really care about?

1
(Page, Graham) (Fearn, Helen)

The Influence of metaphors and product type on brand personality perceptions and attitudes

1
(Ang, Swee Hoon) (Lim, Elison Ai Ching)

The Relative effectiveness of comparative and noncomparative advertising

1
(Chang, Chingching)

The Power of effective response and cognitive structure in product-trial attitude formation

1
(Kim, Jooyoung) (Morris, Jon D.)

Responses to humorous ads

1
(Zinkhan, George M.) (Zhang, Yong)

Hong Kong consumers' evaluation in an airline crash: a path model analysis

1
(Lee, Betty Kaman)

The sustainability of Indonesia upland conservation project

1
(Huszar, Paul C.) (Pasaribu, Hadi S.)

The farm-level economics of soil conservation: the uplands of Java

1
(Barbier, Edward B.)

Estimation of the linear expenditure system

1
(Pollak, Robert A.) (Wales, Terence J.)

An almost ideal demand system

1
(Deaton,Angus) (Muellbauer, John)

Strategic and Financial Bidders in Takeover Auctions

1
(Gorbenko, Alexander S) (Malenko, Andrey.)

When Disfluency Signals Competence: The Effect of Processing Difficulty on Perceptions of Service…

1
(Thompson, Debora V.) (Ince, Elise Chandon.)

Judging the Book by Its Cover? How consumers Decode Conspicuous Consumption Cues in Buyer-Seller …

1
(Bolton, Lisa E.) (Mende, Martin) (Scott, Maura L.)

Subjective Knowledge in Consumer Financial Decisions

1
(Fox, Craig R.) (Hadar, Liat)

Does Price Elasticity Vary Economic Growth? A Cross-Category Analysis

1
(Goldfarb, Avi) (Gordon, Brett R.) (Li, Yang)
Hal. Awal Sebelumnya 26 27 28 29 30 Berikutnya Hal. Akhir
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