Found 1556 results for your keywords: publisher=Marketing
Hal. Awal Sebelumnya 31 32 33 34 35 Berikutnya Hal. Akhir

Advance Ordering for Healthier Eating? Field Experiments on the Relationship Between the Meal Ord…

1
(VanEpps, Eric M.) (Downs, julie S.) (Loewenstein, George)

Walking in My Shoes: How Expectations of Role Reversal in Future Negotiations Affect Present Beha…

1
(Bagchi, Rajeshi) (Koukova) (Gurnani, Haresh) (Nagarajan, Mahesh) (Oza, Shweta S.)

Productivity Metrics and Consumers' Misunderstanding of Time Savings

1
(Puntoni, Stefano) (Langhe, Bart De)

Price Transparency and Retail Prices: Evidence from Fuel Price Signs in the Italian Highway System

1
(Chintagunta, Pradeep K.) (Rossi, Federico)

"Yes/No/Not Right Now": Yes/No Response Formats Can Increase Response Rates Even in Non-Forced-Ch…

1
(Putnam) (Farr, Eleanor) (Riis, Jason)

Does Sparing the Rod Spoil the Child? How Praising, Scolding, and an Assertive Tone Can Encourage…

1
(Grinstein, Amir) (Kronrod, Ann)

Exploring the Differences Between Conscious and Unconscious Goal Pursuit

1
(Janiszewski, Chris) (Laran, Juliano) (Salerno, Anthony)

Mental Representation and Perceived Similarity: How Abstract Mindset Aids Choice from Large Assor…

1
(Jing Xu) (Ravi Dhar) (Zixi Jiang)

On Brands and Word of Mouth

1
(Lovett, Mitchell J.) (Peres, Renana. Shachar, Ron.)

Temporal Contiguity and and Negativity Bias in the Impact of Online Word of Mouth

1
(Lurie, Nicholas H.) (Chen Zoey)

Look at Me! Look at Me! Conspicuous Brand Usage, Self-Brand Connection, and Dilution

1
(Ferraro, Rosellina.) (Kirmani, Amna. Matherly, Ted.)

Advertising in a Competitive Market: The Role of Product Standards, Customer Learning, and Switch…

1
(Anderson, Eric T.) (Simester Duncan)

Comparing Apples to Apples or Apples to Oranges: The Role of Mental Representation in Choice Diff…

1
(Eunice Kim Cho) (Uzma Khan) (Ravi Dhar)

Comparing the Relative Effectiveness of Advertising Channels: A Case Study of a Multimedia Biltz …

1
(Danaher, Peter J.) (Dagger, Tracey S.)

Consumer Behavior in "Equilibrium": How Experiencing Physical Balance Increases Compromise Choice

1
(Jeffrey S. Larson) (Darron M. Billeter)

Deconstructing The "First Moment of Truth": Understanding Unplanned Consideration and Purchase Co…

1
(Hui, Sam K.) (Huang, Yanliu. Suher, Jacob. Inman, J. Jeffrey.)

What Counts Versus What Can Be Counted: The Complex Interplay of Market Orientation and Marketing…

1
(Tikkanen, Henrikki) (Aspara, Jaakko) (Frosen, Johanna) (Luoma, Jukka) (Jaakkola, Matti)

How Business Customers Judge Solutions: Solution Quality and Value in Use

1
(Macdonald, Emma K.) (Kleinaltenkamp, Michael) (Wilson, Hugh N.)

What Drives a Firm's Choice of Product Recall Remedy? The Impact of Remedy Cost, Product Hazard, …

1
(Liu, Yong) (Liu, Angela Xia) (Luo, Ting)

Authority Relinquishment in Agency Relationships

1
(Grayson, Kent) (Tumbat, Gulnur)
Hal. Awal Sebelumnya 31 32 33 34 35 Berikutnya Hal. Akhir