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Antara Etika dan Estetika: Analisis Pengaruh Green Thinking, Green Altruism, dan Religiositas ter…
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(Mohamad Soleh Nurzaman (Pembimbing/Promotor)) (Risna Triandhari (Penguji)) (Elvira Herdiani) (Tika Arundina Aswin (Penguji))
The Role of Involvement: Analyzing The Effect of The Healthy Food Brands’ Social Media Pages on…
1
(Sri Rahayu Hijrah Hati (Pembimbing/Promotor)) (Sharinne Elmyra Tambu) (Karto Adiwijaya (Penguji)) (Ira Iriyanty (Penguji))
The acommondation of marketing research units in consumer product firms
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(Ismangil, Wagiono)
The Theoritical underpinnings of customer asset management: a framework and propositions for futu…
1
(Lemon, Katherine N.) (Verhoef, Peter C.) (Bolton, Ruth)
The Customer has escaped
1
(Cespedes, Frank V.) (Nunes, Paul F.)
The Effects of expert and consumer endorsements on audience response
1
(Wang, Alex)
An IMC approach to event marketing: the effects of sponsorship an experience on customer attitudes
1
(Sneath, Julie Z.) (Finney, R. Zachary) (Close, Angeline Grace)
Corporate reputation: what do consumers really care about?
1
(Page, Graham) (Fearn, Helen)
The Influence of metaphors and product type on brand personality perceptions and attitudes
1
(Ang, Swee Hoon) (Lim, Elison Ai Ching)
The Relative effectiveness of comparative and noncomparative advertising
1
(Chang, Chingching)
The Power of effective response and cognitive structure in product-trial attitude formation
1
(Kim, Jooyoung) (Morris, Jon D.)
Responses to humorous ads
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(Zinkhan, George M.) (Zhang, Yong)
Hong Kong consumers' evaluation in an airline crash: a path model analysis
1
(Lee, Betty Kaman)
Estimation of the linear expenditure system
1
(Pollak, Robert A.) (Wales, Terence J.)
An almost ideal demand system
1
(Deaton,Angus) (Muellbauer, John)
When Disfluency Signals Competence: The Effect of Processing Difficulty on Perceptions of Service…
1
(Thompson, Debora V.) (Ince, Elise Chandon.)
Subjective Knowledge in Consumer Financial Decisions
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(Fox, Craig R.) (Hadar, Liat)
Does Price Elasticity Vary Economic Growth? A Cross-Category Analysis
1
(Goldfarb, Avi) (Gordon, Brett R.) (Li, Yang)
Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Enhancement in Comm…
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(Meyvis, Tom) (Morwitz, Vicky G.) (Cerf, Moran) (Greenleaf, Eric)
Using EEG to Predict Consumers' Future Choices
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(Telpaz, Ariel) (Webb, Ryan) (Levy, Dino J.)
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CELEB FEB UI
PSB lt.1 - B. Penunjang
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PSB lt.1 - Pusat Data Ekonomi & Bisnis
PSB lt.1 - R. Prof. Sumitro Djojohadikusumo
PSB lt.2 - Karya Akhir
PSB lt.dasar - Pascasarjana
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