Pusat Sumber Belajar FEB UI
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Hal. Awal
Sebelumnya
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Berikutnya
Hal. Akhir
How Brand Community Practices Create Value
1
(Arnould, Eric J.) (Muniz, Albert M.) (Schau, Hope Jensen)
The Role of Customer Gratitude in Relationship Marketing
1
(Palmatier, Robert W.) (Kardes, Frank R.) (Jarvis, Cheryl Burke) (Bechkoff, Jennifer R.)
The Interplay among Category Characteristics, Customer Characteristics, and Customer Activities o…
1
(Winer, Russell S.) (Inman, J. Jeffrey) (Ferraro, Rosellina)
American Girl and the Brand Gestalt: Closing the Loop on Sociocultural Branding Research
1
(Kozinets, Robert V.) (Sherry, John F.) (Diamond, Nina) (Muniz, Albert M.) (McGrath, Mary Ann) (Borghini, Stefania)
Cross-Category Effects of Aisle and Display Placements: A Spatial Modeling Approach and Insights
1
(Shankar, Venkatesh) (Bezawada, Ram) (Balachander, S.) (Kannan, P. K.)
The Impact of Counterfeiting on Genuine-Item Consumers' Brand Relationships
1
(Commuri, Suraj)
Does Customer Demotion Jeopardize Loyalty?
1
(Hennig-Thurau, Thorsten) (Wagner, Tillman) (Rudolph, Thomas)
May this "India way" paper be a change agent
1
(Kristie, James)
Are Product Returns a Necessary Evil? Antecedents and Consequences
1
(Kumar, V) (Petersen, J. Andrew)
The Role of Within-Brand and Cross-Brand Communications in Competitive Growth
1
(Libai, Barak) (Muller, Eitan) (Peres, Renana)
Marketing under Uncertainty: The Logic of an Effectual Approach
1
(Wiltbank, Robert) (Dew, Nicholas) (Read, Stuard) (Sarasvathy, Saras D.) (Song, Michael)
the India way: lessons for the U.S.
1
(Useem, Michael) (Cappelli, Peter) (Singh, Jitendra V.) (Singh, Harbir)
Does treating the permanent workforce well matter to temporary employees?
1
(Bozionelos, Nikos) (Nikolaou, loannis)
Do competitive work environments help or hurt employees?
1
(Santora, Joseph C.) (Esposito, Mark)
Stacked deck: can governance structures explain CEO compensation differences across countries?
1
(Martin, John A.) (Davis, Kevin J.)
Pengaruh Liabilitas Nondeposit terhadap Tingkat Pengambilan Risiko Bank: Analisis Lintas Negara a…
1
(Buddi Wibowo (Pembimbing/Promotor)) (Lenny Suardi (Penguji)) (Arief Wibisono Lubis (Penguji)) (Trisha Tan)
an Auto-ethnographic perspective on academic entrepreneurship: implications for research in the s…
1
(Pilegaard, Morten) (Moroz, Peter W.) (Neergaard, Helle)
Pengaruh Enterprise Risk Management (ERM) pada Performa Perusahaan Asuransi Umum di Indonesia Per…
1
(Lenny Suardi (Pembimbing/Promotor)) (Ririen Setiati Riyanti (Penguji)) (Maria Ulpah (Penguji)) (Arnold Trimanuel Simbolon)
Building sustainable organizations: the human factor
1
(Pfeffer, Jeffrey)
Pengaruh Destination Service Factors, Destination Experience dan Destination Satisfaction Terhada…
1
(Gita Gayatri (Pembimbing/Promotor)) (Elevita Yuliati (Penguji)) (Nurdin Sobari (Penguji)) (Tessa Pradnya Naraswari)
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