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Consumer behavior implications for marketing strategy 6th ed
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(Hawkins, Del I.) (Coney, Kenneth A.)
Dasar-dasar pemasaran Philip Kotler
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(Kotler, Philip)
Strategic marketing for nonprofit organizations Philip Kotler
1
(Kotler, Philip)
Essentials of marketing : a marketing strategy planning approach
2
(Perreault, Jr., William D.) (McCarthy, E. Jerome) (Cannon, Joseph P.)
Marketing engineering computer : Assisted marketing analysis and planning
2
(Lilien, Gary L) (Rangaswamy, Arvind)
IMC the next generation: five steps for delivering value and measuring returns using marketing co…
4
(Schultz, Don E.) (Heidi Schultz)
Selling blue elephants : how to make great products that people want before they even know they w…
2
(Moskowitz, Howard)
Driving customer equity: how customer lifetime value is reshaping corporate strategy
2
(Rust, Roland T.) (Valarie A. Zeithaml)
Value above cost
2
(Sexton, Donald E)
Marketing champions : Practical strategies for improving marketing's power, influence, and busine…
3
(Stewart, David W.) (Young, Roy A) (Weiss, Allen M.)
Social marketing in the 21 st century
2
(Andreasen, Alan R)
Marketing places : Attracting investment, industry, and tourism to cities, states, and nations
3
(Kotler, Philip) (Rein, Irving) (Haider, Donald H.)
The Impact of Marketing Innovation on Export: Case Study on Indonesian Firms (Studi Mandiri)
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(Chaikal Nuryakin (Pembimbing/Promotor)) (Dewi Ratna Sjari M. (Penguji)) (Gilbert Christian Bela) (Ashintya Damayati (Penguji))
Analisis Implementasi Information Sharing Penjual Pada Pasar Online: Studi Kasus Shopee Indonesia…
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(Muthia Pramesti (Pembimbing/Promotor)) (Ira Iriyanty (Penguji)) (Rifelly Dewi Astuti (Penguji)) (Hanni Hafsari Putri)
The Influence of The Social Media Marketing Efforts of Luxury Brands on Consumer-Based Brand Equi…
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(Agung Nugroho (Penguji)) (Sumiyarto (Penguji)) (Triza Mudita (Pembimbing/Promotor)) (Ahmad Farhan Kusumawardhana)
An Internship Report In Retail And Ancillary Business Division Of PT AngkasaPura Solusi At Soekar…
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(Ira Iriyanty (Pembimbing/Promotor)) (Rizal Edy Halim (Penguji)) (Nuurhaniifah Shannon Darmawan) (Triana Hadiprawoto (Penguji))
Pengaruh Digital Marketing terhadap Attitude toward Digital Marketing dan Purchase Intention yang…
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(Elevita Yuliati (Pembimbing/Promotor)) (Nurdin Sobari (Penguji)) (Iman Ismail) (Hapsari setyowardhani (Penguji))
Marketing management
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(Marshall, Greg W) (Johnston, Mark W.)
Essentials of marketing :a marketing strategy planning approach
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(Perreault, William D) (Cannon, Joseph P.) (McCharthy, E. Jerome)
Social marketing and social change : strategies and tools for health, well-being, and the environ…
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(Lefebvre, R. Craig)
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