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Financial accounting theory and analysis : text and cases 9th ed
12
(Schroeder, Richard G.) (Clark, Myrtle W.) (Cathey, Jack M.)
Financial accounting theory and analysis : text and cases 10th ed
14
(Schroeder, Richard G.) (Clark, Myrtle W.) (Cathey, Jack M.)
Principles of auditing : an introduction to international standards on auditing 3rd ed
31
(Hayes, Rick) (Wallage, Philip) (Gortemaker, Hans)
Managing customers as investments: the strategic value of customers in the long run
3
(Gupta, Sumil) (Donald R. Lehmann)
Islamic marketing and branding : theory and practice
1
(Melewar, T. C.) (Alwi, Sharifah Faridah Syed)
Marketing theory: evolution and evaluation
4
(Sheth, Jagdish N.) (David M. Gardner) (Dennis E. Garrett)
Marketing theory : a student text 2nd ed
2
(Baker, Michael J)
Theory construction in marketing some thoughts on thinking
5
(Zaltman, Gerald)
Marketing theory : Foundations, controversy, strategy, resource-advantage theory
1
(Hunt, Shelby D)
Basic marketing research : integration of social media 4th ed
6
(Malhotra, Naresh K.)
Marketing genius
3
(Fisk, Peter)
Value-based marketing: marketing strategies for corporate growth and shareholder value
4
(Doyle, Peter)
Value - based marketing : Marketing strategies for Corporate Growth and Shareholder Value 2nd ed
3
(Doyle, Peter)
Marketing management and strategy 4th ed
2
(Doyle, Peter) (Stern, Phillip)
Marketing management 13th ed
2
(Kotler, Philip) (Keller, Kevin Lane)
Merketing management 14th ed
6
(Kotler, Philip) (Keller, Kevin Lane)
Marketing research 8th ed
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(Aaker, David A.) (V. Kumar) (George S. Day)
Marketing research 6th ed
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(Aaker, David A.) (Kumar, V.)
Brand relevance : making competitors irrelevant
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(Aaker, David A.)
The great unraveling : losing our way in the new century
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(Krugman, Paul R.)
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